NBCUniversal Leans Into AI In Upfront Ad Sales Push
NBCUniversal plans to start using generative AI in its ad sales efforts, the company announced Wednesday at its One24 event for advertisers. The AI effort will specifically drive audience targeting and advertiser performance. The AI initiative is one of several introduced during One24, which was…#nbcuniversal #studio #rockefellercenter #radiocitymusichall #nbcu #olympics #parisgames #tradedesk #usolympictrials #virtualconcessions (Source: Reuters: Health)
Source: Reuters: Health - March 20, 2024 Category: Consumer Health News Source Type: news
KLM Loses Dutch Greenwashing Case on Climate Advertising
(Source: Reuters: Health)
Source: Reuters: Health - March 20, 2024 Category: Consumer Health News Source Type: news
‘Free Campaign Ad’: Professor Rips GB News’ Nigel Farage For Platforming Donald Trump’s ‘Lies’ In ‘Softball’ Interview
Professor Scott Lucas appeared on GB News Wednesday to rip the network’s host Nigel Farage for his “softball discussion” with Republican 2024 hopeful and former President Donald Trump, blasting the exclusive as nothing short of “a free campaign advertisement.” Lucas, a specialist in US and British…#scottlucas #gbnews #nigelfarage #donaldtrump #lucas #andrewpierce #bevturner #trump #nato #irish (Source: Reuters: Health)
Source: Reuters: Health - March 20, 2024 Category: Consumer Health News Source Type: news
Algeria scolds television stations for Ramadan advertising blitz and immoral programming
Algerian officials are chiding television stations over the content choices they’ve made since the start of Ramadan.#algerian (Source: Reuters: Health)
Source: Reuters: Health - March 20, 2024 Category: Consumer Health News Source Type: news
Aldi's cheapest Christmas dinner claim was misleading, says advertising watchdog
Aldi said they were made based on an independent third-party comparison on the Which? website titled "Which is the cheapest supermarket for Christmas dinner ingredients?" But the ASA said the advert would lead shoppers to believe that the total cost of buying ingredients for a typical Christmas…#asa #aldi #lidl #sainsbury #natalieberg (Source: Reuters: Health)
Source: Reuters: Health - March 20, 2024 Category: Consumer Health News Source Type: news
Possible TikTok ban has U.S. science communicators on edge
For biologist Brooke Fitzwater, a doctoral student at the University of Alabama, the social media platform TikTok has become a key tool for
sharing her knowledge of marine biology
with some 250,000 followers. Her short, humorous videos on everything from whale sharks to zombie worms have attracted up to 2.1 million views. “TikTok has been an unparalleled way for me to communicate science to the public,” Fitzwater says.
Last week, however, Fitzwater and many other science communicators who rely on TikTok got some worrying news: The U.S. House of Representatives voted overwhelmingly to approve legislation...
Source: ScienceNOW - March 19, 2024 Category: Science Source Type: news
A brokerage app hired an army of 1,700 influencers and misled investors on social media, regulators say
Regulators are taking aim at misleading investing advice on social media: Brokerage app M1 Finance just got fined $850,000 for hiring an army of influencers that advertised false claims about the company. FINRA, a government-sponsored nonprofit overseen by the SEC that regulates the public…#m1finance #finra #billstlouis #welcomeguide #tiktok #gilolivera #m1finances #genzers (Source: Reuters: Health)
Source: Reuters: Health - March 19, 2024 Category: Consumer Health News Source Type: news
Overheard at the Half-Marathon: ‘Wait, Was That Lil Nas X?’
Ahead of one of its signature events, New York Road Runners fielded an unusual email request on Friday night. The rapper and singer Lil Nas X, who was visiting New York from Los Angeles, had seen some advertisements for the United Airlines NYC Half, a 13.1-mile race that was set to be staged on…#newyorkroadrunners #lilnasx #robsimmelkjaer #newyorkcitymarathon #coach (Source: Reuters: Health)
Source: Reuters: Health - March 19, 2024 Category: Consumer Health News Source Type: news
JD Sports ad showing motorcyclists in Nike trainers criticised
The advertising watchdog has received more than 40 complaints about the ad for Nike Air Max 95s, which also features stunts such as wheelies. One Facebook user wrote: "This is disgusting!! Nike JD Sports you need to take this down. So many youngsters think it's ok to ride in trainers and tech…#nikeairmax95s #nikejdsports #jdsports #paulmorgan #tonycampbell (Source: Reuters: Health)
Source: Reuters: Health - March 19, 2024 Category: Consumer Health News Source Type: news
IBM Wants to Weed Out Falsely Advertised AI Tools
IBM wants to instill some confidence in AI systems. The company seeks to patent a way to measure “artificial intelligence trustworthiness” based on the front-end user experience. IBM’s system aims to help AI companies and services identify where they can be more transparent about their outputs. As…#ibm #playerx #bentleyuniversity #gallup #artiraman #openai #google (Source: Reuters: Health)
Source: Reuters: Health - March 18, 2024 Category: Consumer Health News Source Type: news
Meta Faces Investigation Over Illicit Drug Sales
As the tagline for The Social Network put it: “You don’t get to 300 million friends without making a few enemies.” Likewise, you can’t operate a $130 billion advertising business without a few enemies of the state buying up ads. US prosecutors have begun investigating Meta for the role it plays in…#socialnetwork #meta #fda #section230 #virginia #wsj #wegovyandozempic #facebookandinstagram #google #dailyupside (Source: Reuters: Health)
Source: Reuters: Health - March 17, 2024 Category: Consumer Health News Source Type: news
Former Massachusetts strip club sued for allegedly using photos of models without consent
Former Playboy Playmates and other “well-known” professional models are suing a former Massachusetts strip club for allegedly using their photographs as advertisements without their knowledge and consent. Orange Lantern, which operated the Magic Lantern in Monson, outside of Springfield, is under…#massachusetts #orangelantern #magiclantern #monson #springfield #plaintiff #orangelanterns #plaintiffsimages #stoughton #clubalex (Source: Reuters: Health)
Source: Reuters: Health - March 16, 2024 Category: Consumer Health News Source Type: news
Why Massive Numbers of Farmed Salmon Are Dying
The popularity of farmed Atlantic salmon on dinner tables worldwide has been a disaster for the king of fish. A new study determined that 865 million farmed salmon have died in mass die-offs in the last decade. The scientists blame the deaths on several factors, from ocean warming caused by climate change to the aquaculture industry’s overuse of antibiotics and pesticides and its aggressive attempts to increase production. Beyond the staggering number of dead fish, the findings raise questions about the future of growing salmon in cages on the ocean—and aquaculture in general.
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Source: TIME: Health - March 16, 2024 Category: Consumer Health News Authors: Douglas Frantz and Catherine Collins Tags: Uncategorized freelance Sustainability Source Type: news
‘Curb Your Enthusiasm’ Billboard Vandalized As Homage To Larry David
Once again, life has imitated art. A billboard in Los Angeles has been vandalized in an homage to Curb Your Enthusiasm. The billboard, located at Centinela Ave. and Santa Monica Blvd., depicts an advertisement for Susie Essman‘s Caftan. On the show, the Susie character started her own business and…#curbyourenthusiasm #centinelaave #santamonicablvd #susieessmanscaftan #larrydavid #hbo #jeffgarlin #jeffgarland (Source: Reuters: Health)
Source: Reuters: Health - March 16, 2024 Category: Consumer Health News Source Type: news
How a 41-year-old former ad man birthed a $1.4 billion beverage unicorn by putting water in a can: ‘There’s no reason that only beer can have that kind of…
Liquid Death CEO Mike Cessario is like a lot of 41-year-old guys who used to work in advertising. He likes whisky, bourbon, and Italian spirits, and has a sense of humor that leans toward the satirical. But they didn’t create Liquid Death, a hardcore beverage brand— fresh off a massive $67 million…#mikecessario #italian #nt #liquiddeath #fortune #cessario #jrriggins #patcook #willcarsola #genzers (Source: Reuters: Health)
Source: Reuters: Health - March 16, 2024 Category: Consumer Health News Source Type: news
