Top US Senators Urge Stores to Stop Sellng Illicit Vapes
Lawmakers want shopkeepers to remove e-cigarettes that were not authorized by the F.D.A. Retailers say it is not that simple. (Source: NYT Health)
Source: NYT Health - March 7, 2024 Category: Consumer Health News Authors: Christina Jewett Tags: E-Cigarettes United States Politics and Government Smoking and Tobacco Regulation and Deregulation of Industry Youth Nicotine Advertising and Marketing Food and Drug Administration World Health Organization Blumenthal, Richard Brown, S Source Type: news
Disney Sells Out Oscars Advertising Inventory: TikTok, Universal and Lionsgate Among Sponsors
Disney has officially sold out its advertising inventory for this Sunday’s 96th Oscar telecast. The Academy Awards have long been a showcase for marketers, with the broadcast one of the few non-sports events to routinely rate among the most popular TV programs each year (the Macy’s Thanksgiving…#disney #academyawards #macy #tiktok #donjulio #bankofamerica #abc #jimmykimmel #kimmel #universalpictures (Source: Reuters: Health)
Source: Reuters: Health - March 7, 2024 Category: Consumer Health News Source Type: news
ITV Revenues, Profits Decline in Tough Advertising Market, Digital, Studios Business Grows
U.K. commercial broadcaster ITV’s annual results for 2023 were revealed Thursday and the picture is a mixed bag. Total group revenue was down 2% and total external revenue was down 3% to £3.6 billion ($4.6 billion). On the other hand studios business ITV Studios was up 4%, and 19% growth in…#itv #itvstudios #linear #carolynmccall #kpi #britboxinternational #c200million #studiosandstreaming (Source: Reuters: Health)
Source: Reuters: Health - March 7, 2024 Category: Consumer Health News Source Type: news
ITV Turnover Dips 2% for 2023 While Production Arm ITV Studios Climbs With Hits Including ‘Fool Me Once’
Total group revenue was down 2% and total external revenue was down 3% to £3.6 billion ($4.6 billion). Total revenues at ITV Studios, which produces shows including “Fool Me Once” and “Love Island,” grew 4%. The U.K. media conglomerate also revealed linear advertising had dropped by 15%. “In 2023…#itvstudios #foolmeonce #loveisland #linear #itv #carolynmccall #ourstudios #britboxinternational #bbcstudios #thismorning (Source: Reuters: Health)
Source: Reuters: Health - March 7, 2024 Category: Consumer Health News Source Type: news
ITV Unveils Restructuring Program as 2023 Studios Results Hit Record, Ad Revenue Drops 8 Percent
U.K. TV giant ITV reported a 8 percent advertising revenue decline for 2023, compared with 2022, on Thursday and gave an update on ad trends for the current first quarter. ITV, led by CEO Carolyn McCall, previously had forecast that ad revenue would be down around 8 percent for the full year 2023…#itv #carolynmccall #fifa #worldcup #itvstudios #mccall #ourstudios #itvx #linear #studios (Source: Reuters: Health)
Source: Reuters: Health - March 7, 2024 Category: Consumer Health News Source Type: news
Advertisers shift retail media spending beyond Amazon to include Walmart, Target and more
Ever since Tinuiti’s retail media arm sprouted up from the digital wilds a decade ago, its bosses were bombarded with one singular chant from advertisers: “Amazon, take my money.” That was the alpha and omega of their retail media game plan. Fast forward to about six months ago, and something odd…#amazon #tinuiti #elizabethmarsten #walmart #target #instacart #marsten #nt #macarta #markacy (Source: Reuters: Health)
Source: Reuters: Health - March 7, 2024 Category: Consumer Health News Source Type: news
DISH Media Expands Addressable TV Advertising Footprint Through Exclusive Collaboration with Philo
This latest industry-first partnership adds more than 1 million new addressable households, accessible exclusively via DISH Media ENGLEWOOD, Colo., March 6, 2024 /PRNewswire/ -- DISH Media, leaders in impression-based TV advertising, today announced an exclusive partnership with Philo, the…#englewood #colo #philo #dishtv #slingtv #dishmedia #roi #davidantonelli #reedbarker #philotfarnsworth (Source: Reuters: Health)
Source: Reuters: Health - March 6, 2024 Category: Consumer Health News Source Type: news
Future of TV Briefing: How TV and streaming companies ’ advertising and subscription businesses fared in Q4 2023
This Future of TV Briefing covers the latest in streaming and TV for Digiday+ members and is distributed over email every Wednesday at 10 a.m. ET. More from the series → This week’s Future of TV Briefing looks at what TV and streaming companies’ latest quarterly earnings reports indicate about the…#digiday #futureoftvbriefing #sturmunddrang #disney #paramount #neitherdisney #netflix #warnerbrosdiscovery #wbd #hbo (Source: Reuters: Health)
Source: Reuters: Health - March 6, 2024 Category: Consumer Health News Source Type: news
Reddit looks to build out sales efforts, ad offerings ahead of IPO
As Reddit’s long-awaited IPO draws nearer, its push for ad dollars is intensifying. With Reddit depending solely on ad sales for revenue, it’s no surprise that it’s trying to cozy up to more advertisers. Going public, which is expected to happen this month, heightens the urgency to satisfy…#reddit #ipg #digiday #catherinechappell #mediahub #amyrumpler #basistechnologies #marchmadness #meta #tiktok (Source: Reuters: Health)
Source: Reuters: Health - March 6, 2024 Category: Consumer Health News Source Type: news
‘MFA should stand for made-for-arbitrage’: An oral history of the murky made-for-advertising crusade
Love them, hate them or tolerate them, “made-for-advertising” sites have had targets on their backs since the early summer, causing media buyers, advertisers and SSPs to make sweeping proclamations that they were blocking any and all MFAs from their programmatic ad buys. But between the confusing…#mfa (Source: Reuters: Health)
Source: Reuters: Health - March 6, 2024 Category: Consumer Health News Source Type: news
Musk's OpenAI lawsuit is'good advertisement for the benefit of Elon Musk' but may have little legal merit
When it comes to legal disputes, Elon Musk's definition of victory may not always be winning in court. Last week, Musk sued OpenAI and co-founders Sam Altman and Greg Brockman for breach of contract and fiduciary duty. Experts say the case is built on a questionable legal foundation, because the…#elonmusk #openai #samaltman #gregbrockman #disruptor50 #kevinobrien #fordobrienlandyllp #shannoncaponekirk #aiforropesgrayllp #gpt4ai (Source: Reuters: Health)
Source: Reuters: Health - March 6, 2024 Category: Consumer Health News Source Type: news
Alcohol overuse causes 178,000 American deaths annually. Why is it so undertreated?
There is something that kills more Americans every year than drug overdoses, than guns, than car accidents. It’s legal, doesn’t require a background check to buy, is widely advertised, and if you’re 21, you can probably buy it at your corner store. It’s called alcohol. While cold beers, glasses of…#cdc #aud #carriemintz #washingtonuniversity #stlouis #vox #keithhumphreys #stanforduniversity #alcoholicsanonymous #fda (Source: Reuters: Health)
Source: Reuters: Health - March 5, 2024 Category: Consumer Health News Source Type: news
NYC ’s red ink is much worse than advertised, so why is Mayor Adams nixing cuts?
Mayor Adams is playing hero again, canceling a round of spending cuts set for April. Major mistake, when the city’s fiscal outlook is far worse than his budgets admit. A new Citizens Budget Commission report warns that under the mayor’s budget, the city won’t have nearly enough cash to keep…#hizzoner #adamsco #newyorkers #billdeblasio (Source: Reuters: Health)
Source: Reuters: Health - March 5, 2024 Category: Consumer Health News Source Type: news
Coke vs. Pepsi
Breaking down the Cola Wars between Coke and Pepsi, from how much they’re spending on advertising to their marketing strategies, agencies and more.#coke #pepsi (Source: Reuters: Health)
Source: Reuters: Health - March 5, 2024 Category: Consumer Health News Source Type: news
Adweek Podcast: For Upwork, ‘Show And Tell’ Is a Critical Component of Incorporating Gen AI
As per Accenture, 47% of CMOs are planning to dedicate funds specifically for AI in their 2024 budgets, marking a departure from traditional advertising. However, the industry's embrace of generative AI has left many marketers asking the age-old question that comes with implementing any new… (Source: Reuters: Health)
Source: Reuters: Health - March 4, 2024 Category: Consumer Health News Source Type: news
