Attribute-centred theorizing to address behavioural changes

We describe a framework for operationalizing attribute-centred theorizing, which includes generating behavioural attributes, verifying and testing those attributes, and constructing a behavioural matrix to inform campaigns or interventions. We illustrate this framework using the examples of Guinea-worm disease and cardiovascular diseases. The benefits of our approach include the ability to inform intervention development and the ability to generalize across different behaviours; however, more research on converting the behavioural matrix into actual policy is needed.PMID:34737475 | PMC:PMC8542264 | DOI:10.2471/BLT.20.285363
Source: Bulletin of the World Health Organization - Category: International Medicine & Public Health Authors: Source Type: research