Brain activity data may improve stock market forecasts, study shows

US research suggests scans offer better price predictions than the actual choices investors makeFrom never trading during the first 30 minutes, to not returning to a stock for a third time, financial investors have a stack of superstitions for predicting stock price changes. Now neuroscientists may have hit upon a more accurate prediction tool: scans of people ’s brain activity just before they make investment choices.Astudy in the Journal of Neuroscience suggests brain activity may be a better predictor of stock price changes than prior market trends, or the actual stocks people decide to invest in.Continue reading...
Source: Guardian Unlimited Science - Category: Science Authors: Tags: Neuroscience Stock markets Investing US news Source Type: news