Dove pledges not to use AI in communications, spurring marketers to think about AI and ‘brand ethos’
As generative AI continues to evolve, marketers are faced with a choice: Does using the technology in marketing and advertising make sense for their brands? And if it does, then how do they go about doing so? Using AI in that way doesn’t make sense for all marketers, of course, which is why it’s…#realbeauty #alessandromanfredi #dovespr #manfredi #martysenn #carmichaellynch #harriswilkinson #marketingarm #aiasdove #aerieandtarget (Source: Reuters: Health)
Source: Reuters: Health - April 11, 2024 Category: Consumer Health News Source Type: news
Australia Starts First Green Bond Marketing as Premiums Dry Up
(Source: Reuters: Health)
Source: Reuters: Health - April 10, 2024 Category: Consumer Health News Source Type: news
Founder of Profit Singularity Course Helps Students Earn More Than a Quarter Billion Dollars
Christopher Reader’s boy-next-door look belies his serious financial success. The fresh-faced, clean-cut 25-year-old is a serious legend in the digital marketing world, known for making $40,000 a day with innovative strategies that he now shares with others. “If you want to be successful, learn…#christopherreaders #profitsingularity #lasvegas #connecticut (Source: Reuters: Health)
Source: Reuters: Health - April 10, 2024 Category: Consumer Health News Source Type: news
Wishpond Technologies Sets Financial Results Date
Wishpond Technologies Ltd. (TSE:WISH) has released an update. Wishpond Technologies Ltd., renowned for its integrated online marketing solutions, h...#tse (Source: Reuters: Health)
Source: Reuters: Health - April 10, 2024 Category: Consumer Health News Source Type: news
Mumbai-based Neysa, which offers a suite of generative AI tools to help clients manage their AI projects, raised a $20M seed led by Matrix, Nexus, and NTTVC
Neysa, a Mumbai-based artificial intelligence (AI) cloud and platform-as-a-service startup, will utilise the fresh capital for expanding infrastructure required for strengthening its research and development team, and for sales and marketing.#neysa #mumbai (Source: Reuters: Health)
Source: Reuters: Health - April 10, 2024 Category: Consumer Health News Source Type: news
6 Ways to Pioneer Creative Content with AI the Right Way
Creative marketing teams integrating AI into their content production process face a unique set of challenges, especially regarding audience and customer perception. Against the backdrop of the widespread adoption of GenAI, authenticity and human connection are emerging as essential values with a…#genai #edelman #openai #gartner #presspoolai #marketbeat (Source: Reuters: Health)
Source: Reuters: Health - April 9, 2024 Category: Consumer Health News Source Type: news
Bayer Appoints New Consumer Health CMO for North America
Bayer has hired Samantha Avivi as chief marketing officer of consumer health for its North America division. She will replace longtime marketer Jeff Jarrett, who is retiring in May. Avivi was most recently CMO at Advance Auto Parts, where she spent the past year overseeing the brand's omnichannel…#bayer #samanthaavivi #jeffjarrett #cmo #advanceautoparts (Source: Reuters: Health)
Source: Reuters: Health - April 9, 2024 Category: Consumer Health News Source Type: news
IBM's marketing chief explains how the company is harnessing AI to boost productivity
None IBM aims to be "client zero" of the AI products it sells to clients, marketing chief Jonathan Adashek said. • None He said AI has augmented the work IBM staffers do and even made its ads more effective. • None This story is part of "What's Next," a series about business leaders' strategies…#ibm #jonathanadashek #whatnext #arvindkrishna #masters #usingfirefly #ibmcom #watsonx #hackathon (Source: Reuters: Health)
Source: Reuters: Health - April 9, 2024 Category: Consumer Health News Source Type: news
Assessing racial and ethnically motivated extremist cyberattacks using open source data - Holt TJ, Chermak SM, Freilich JD, Turner N, Greene-Colozzi E.
Over the last twenty years, researchers have noted the range of violent and financial crimes performed by racial and ethnically-motivated actors. There is also substantial evidence demonstrating the ways that these actors utilize the Internet and various o... (Source: SafetyLit)
Source: SafetyLit - April 9, 2024 Category: International Medicine & Public Health Tags: Media, Marketing, and Internet Issues Source Type: news
Blowin' in the wind? The musical response to the war on terror - Jones DM, Smith MLR.
Popular music was the most immediate way in which the cultural response to 9/11 manifested itself. Initially music offered a way of mourning and coping with grief. As the United States moved toward the invasion of Iraq, pop music also began to reflect the ... (Source: SafetyLit)
Source: SafetyLit - April 9, 2024 Category: International Medicine & Public Health Tags: Media, Marketing, and Internet Issues Source Type: news
Terror through the looking glass: information orientations and the lens of web search engines - Whyte C.
Researchers and pundits alike regularly describe terrorism as being a theatrical performance that depends on publicity to build recognition, garner attention and command legitimation. Clearly, the mechanical contours of the information environment matter w... (Source: SafetyLit)
Source: SafetyLit - April 9, 2024 Category: International Medicine & Public Health Tags: Media, Marketing, and Internet Issues Source Type: news
Shiba Inu: Lucie Unveils Major Upgrades For Shiba Eternity, Why Does It Matter?
In a bid to boost the Shiba Inu (SHIB) ecosystem, Lucie, the marketing lead for Shibarium, has unveiled a slew of major upgrades for Shiba Eternity. The Shiba Eternity game is popular among the SHIB investors and it recently launched a blockchain version too. Lucie Unveils Shiba Eternity Upgrades…#shibainu #lucie #shibarium #shibaeternity #leash #shibaeternitys #readshibainunears #kibbles #shiba #upgradesfor (Source: Reuters: Health)
Source: Reuters: Health - April 9, 2024 Category: Consumer Health News Source Type: news
A 6-Step Guide to Social Media for Small Businesses [Infographic]
Looking for ways to boost your social media marketing performance? This will help. The team from SEMRush recently put together a 6-step guide to social media strategy, which provides some practical, actionable notes that you can implement in your approach. The main points focus on research, and…#facebooksadlibrary (Source: Reuters: Health)
Source: Reuters: Health - April 9, 2024 Category: Consumer Health News Source Type: news
How to Pioneer Creative Content with AI the Right Way
Here's how creative marketing teams can leverage AI while maintaining credibility and an authentic connection with their audience. Opinions expressed by Entrepreneur contributors are their own. Creative marketing teams integrating AI into their content production process face a unique set of…#genai #edelman #openai #gartner #presspoolai (Source: Reuters: Health)
Source: Reuters: Health - April 8, 2024 Category: Consumer Health News Source Type: news
Analysis of the causes of cyber violence from the perspective of gender -- taking the "Guangzhou Metro Stealth Shooting Incident" as an example - Chen X, Jin K, Wang Z.
In the era of the Internet, the frequent occurrence of online violence not only causes irreversible psychological and physiological harm to the parties, but also has a negative impact on the online environment and social development. In this social context... (Source: SafetyLit)
Source: SafetyLit - April 8, 2024 Category: International Medicine & Public Health Tags: Media, Marketing, and Internet Issues Source Type: news
