Bayer Appoints New Consumer Health CMO for North America

Bayer has hired Samantha Avivi as chief marketing officer of consumer health for its North America division. She will replace longtime marketer Jeff Jarrett, who is retiring in May. Avivi was most recently CMO at Advance Auto Parts, where she spent the past year overseeing the brand's omnichannel…#bayer #samanthaavivi #jeffjarrett #cmo #advanceautoparts

Source: Reuters: Health - April 9, 2024 Category: Consumer Health News Source Type: news