Lara Cohen, vicepresidenta de Linktree, aboga por que los creadores se lleven una mayor parte del pastel
Suscríbete al newsletter de Digiday en Español aquí para recibir las últimas noticias sobre el sector de marcas y la industria del marketing. La economía de los creadores está a rebosar, ya que las marcas recurren a las estrellas de las redes sociales, grandes y pequeñas, con la esperanza de…#dedigiday #lasúltimas #sectordemarcas #laeconomíadelos #elmarketingdeboca #losclientes #delas #lasmarcas #estudiodedigiday #aumentóal (Source: Reuters: Health)
Source: Reuters: Health - April 11, 2024 Category: Consumer Health News Source Type: news
Bausch Wins US Appeal to Block Alvogen Generic Of Diarrhea Drug Bausch Wins US Appeal to Block Alvogen Generic Of Diarrhea Drug
A U.S. appeals court on Thursday affirmed a decision for Bausch Health that barred rival drugmaker Alvogen from marketing a proposed generic version of Bausch ' s diarrhea...Reuters Health Information (Source: Medscape Pharmacist Headlines)
Source: Medscape Pharmacist Headlines - April 11, 2024 Category: Drugs & Pharmacology Tags: Gastroenterology News Source Type: news
Marketing Ploy? FT Pumps OpenAI & Meta's Planned Launch Of Upgraded LLMs As Nvidia Bubble Stalls
Marketing Ploy? FT Pumps OpenAI & Meta's Planned Launch Of Upgraded LLMs As Nvidia Bubble Stalls Two weeks ago, Nvidia Corporation's stock peaked and has since traded 9% lower from those highs, with shares around $867 on Wednesday afternoon. In what appears to be an artificial intelligence…#nvidiacorporation #openai #meta #llm #llama3 #nickclegg #apple #google #gpt #bradlightcap (Source: Reuters: Health)
Source: Reuters: Health - April 11, 2024 Category: Consumer Health News Source Type: news
Depictions of firearms and other projectile weapons in top-selling Japanese Manga - Lee YH, Dejong W.
Firearm violence is a pressing public health issue in the United States and becoming increasingly so worldwide. This concern has prompted researchers to examine the prevalence of such violence in media entertainment. Japanese manga have a large youth reade... (Source: SafetyLit)
Source: SafetyLit - April 11, 2024 Category: International Medicine & Public Health Tags: Media, Marketing, and Internet Issues Source Type: news
Research Briefing: Publishers bank on their own first-party data amid Privacy Sandbox concerns
This research is based on unique data collected from our proprietary audience of publisher, agency, brand and tech insiders. It’s available to Digiday+ members. More from the series → Interested in sharing your perspectives on the media and marketing industries? Join the Digiday research panel. In…#digiday #digidayresearch #googlechrome #sandbox #publishers #tahaahmed #sixtyfourpercent #q3 #kyliemcroberts #yalecohen (Source: Reuters: Health)
Source: Reuters: Health - April 11, 2024 Category: Consumer Health News Source Type: news
How a revamped Green Media Product hopes to solve ‘problematic placements’
The marketing industry’s efforts to showcase its environmental wares will peak as Earth Day 2024 (April 22) draws ever closer, with ad tech players eager to demonstrate their efforts to minimize the sector’s carbon footprint. Ahead of this, Brian O’Kelley’s Scope3 unveiled GMP+, the latest…#greenmediaproduct #sharethrough #globalplacementid #sharethroughcmo #benoitskinazi #gmp #greenpmps #mfa #doubleverify #integraladsciencedv (Source: Reuters: Health)
Source: Reuters: Health - April 11, 2024 Category: Consumer Health News Source Type: news
Dove pledges not to use AI in communications, spurring marketers to think about AI and ‘brand ethos’
As generative AI continues to evolve, marketers are faced with a choice: Does using the technology in marketing and advertising make sense for their brands? And if it does, then how do they go about doing so? Using AI in that way doesn’t make sense for all marketers, of course, which is why it’s…#realbeauty #alessandromanfredi #dovespr #manfredi #martysenn #carmichaellynch #harriswilkinson #marketingarm #aiasdove #aerieandtarget (Source: Reuters: Health)
Source: Reuters: Health - April 11, 2024 Category: Consumer Health News Source Type: news
Australia Starts First Green Bond Marketing as Premiums Dry Up
(Source: Reuters: Health)
Source: Reuters: Health - April 10, 2024 Category: Consumer Health News Source Type: news
Founder of Profit Singularity Course Helps Students Earn More Than a Quarter Billion Dollars
Christopher Reader’s boy-next-door look belies his serious financial success. The fresh-faced, clean-cut 25-year-old is a serious legend in the digital marketing world, known for making $40,000 a day with innovative strategies that he now shares with others. “If you want to be successful, learn…#christopherreaders #profitsingularity #lasvegas #connecticut (Source: Reuters: Health)
Source: Reuters: Health - April 10, 2024 Category: Consumer Health News Source Type: news
Wishpond Technologies Sets Financial Results Date
Wishpond Technologies Ltd. (TSE:WISH) has released an update. Wishpond Technologies Ltd., renowned for its integrated online marketing solutions, h...#tse (Source: Reuters: Health)
Source: Reuters: Health - April 10, 2024 Category: Consumer Health News Source Type: news
Mumbai-based Neysa, which offers a suite of generative AI tools to help clients manage their AI projects, raised a $20M seed led by Matrix, Nexus, and NTTVC
Neysa, a Mumbai-based artificial intelligence (AI) cloud and platform-as-a-service startup, will utilise the fresh capital for expanding infrastructure required for strengthening its research and development team, and for sales and marketing.#neysa #mumbai (Source: Reuters: Health)
Source: Reuters: Health - April 10, 2024 Category: Consumer Health News Source Type: news
6 Ways to Pioneer Creative Content with AI the Right Way
Creative marketing teams integrating AI into their content production process face a unique set of challenges, especially regarding audience and customer perception. Against the backdrop of the widespread adoption of GenAI, authenticity and human connection are emerging as essential values with a…#genai #edelman #openai #gartner #presspoolai #marketbeat (Source: Reuters: Health)
Source: Reuters: Health - April 9, 2024 Category: Consumer Health News Source Type: news
Bayer Appoints New Consumer Health CMO for North America
Bayer has hired Samantha Avivi as chief marketing officer of consumer health for its North America division. She will replace longtime marketer Jeff Jarrett, who is retiring in May. Avivi was most recently CMO at Advance Auto Parts, where she spent the past year overseeing the brand's omnichannel…#bayer #samanthaavivi #jeffjarrett #cmo #advanceautoparts (Source: Reuters: Health)
Source: Reuters: Health - April 9, 2024 Category: Consumer Health News Source Type: news
IBM's marketing chief explains how the company is harnessing AI to boost productivity
None IBM aims to be "client zero" of the AI products it sells to clients, marketing chief Jonathan Adashek said. • None He said AI has augmented the work IBM staffers do and even made its ads more effective. • None This story is part of "What's Next," a series about business leaders' strategies…#ibm #jonathanadashek #whatnext #arvindkrishna #masters #usingfirefly #ibmcom #watsonx #hackathon (Source: Reuters: Health)
Source: Reuters: Health - April 9, 2024 Category: Consumer Health News Source Type: news
Assessing racial and ethnically motivated extremist cyberattacks using open source data - Holt TJ, Chermak SM, Freilich JD, Turner N, Greene-Colozzi E.
Over the last twenty years, researchers have noted the range of violent and financial crimes performed by racial and ethnically-motivated actors. There is also substantial evidence demonstrating the ways that these actors utilize the Internet and various o... (Source: SafetyLit)
Source: SafetyLit - April 9, 2024 Category: International Medicine & Public Health Tags: Media, Marketing, and Internet Issues Source Type: news