In promoting vaccination, behavioral strategies more effective than persuasion

(Association for Psychological Science) Faced with outbreaks of influenza and other vaccine-preventable diseases, parents, educators, healthcare providers, and policymakers around the world often want to know how to persuade people to get their vaccinations. But a comprehensive review of the scientific findings from research on vaccination behavior shows that the most effective interventions focus directly on shaping patients' and parents' behavior instead of trying to change their minds.
Source: EurekAlert! - Social and Behavioral Science - Category: International Medicine & Public Health Source Type: news