Reality television played a key role in taking Trump from apprentice to president

(University at Buffalo) Many factors account for Donald Trump's presidential election victory, but Americans would be doing a disservice to their understanding of the country's political system by ignoring his role as a reality television personality, according to a forthcoming study that is the first to scientifically examine how parasocial relationships formed through 'The Apprentice' and " The Celebrity Apprentice " contributed to his being elected to the nation's highest office.
Source: EurekAlert! - Social and Behavioral Science - Category: International Medicine & Public Health Source Type: news