Nutritional quality and marketing strategies of fast food children ’s combo meals in Guatemala

ConclusionsChildren ’s fast food combo meals in Guatemala were promoted using several marketing strategies that encourage consumption, including offering toy giveaways and price incentives. In addition, nutrition information is lacking in fast food chain restaurants. Public health advocates in Guatemala should consid er a comprehensive approach to encourage healthier choices within fast food restaurants including policies that require fruit and vegetable options for meal side dishes, accessible and easy to read nutrition information, and restrict the use of toy giveaways.
Source: BMC Obesity - Category: Eating Disorders and Weight Management Source Type: research