Can using social media boost your career?

Interesting subject – nutrition.  Almost anyone can claim to become an expert overnight.  There are plenty of examples of celebrities, random bloggers and social media commentators giving all sorts of advice to the world at large about what we should and should not be eating.  Today anyone can set up their own blog, have their own YouTube channel and social media feeds, all for free.  It is a crowded, competitive, complex virtual landscape. Yet, what consumers of information want most of all, is trusted sources.  Many nutrition researchers and academics may look at that crowded Internet landscape and recoil in horror at the thought of getting involved in blogging, vlogging (video blogging) and especially the cut and thrust of engaging with random strangers on social media.  Yes, it requires some thought, pre-planning, acquiring some journalistic presentation and writing skills, and dare I say it – a bit of courage. If not you, someone else will fill the vacuum Consider the alternative.  If nutrition scientists and researchers are unprepared or unwilling to explain their own science, someone else will fill that vacuum and do it for them.  And it is far harder to withdraw or erase incorrect interpretations of science from the Internet than to simply get it right in the first place.  Most importantly, other scientists, other professionals working in public health and allied fields will want to hear from someone they trust.  They may not always have the time or incl...
Source: The Nutrition Society - Category: Nutrition Authors: Source Type: news