5 Reasons Sulfate-Free Products Exist

Have you ever wondered why companies sell sulfate free products?  If there is some safety issue with sulfates, why do companies continue to sell those products?  Why would L’Oreal sell a sulfate free shampoo and also a sulfate containing shampoo? It all comes down to marketing…mostly. Interest in sulfate free A while back I was interviewed by a reporter at Teen Vogue about sulfate free products. It’s a good article and for the most part, my views on sulfate free products were properly portrayed. There was a fair amount of fear mongering from some of the other experts they quoted, but that’s not unexpected. Some “experts” are not always knowledgable or motivated to get the science right. The article did make me think about sulfate free and how and why it came about.  As far as I can remember, companies started making sulfate-free claims back in the late 1990’s. It began with salon brands, but steadily more mainstream brands like L’Oreal started getting into the act. 5 Reasons for Sulfate Free Formulas In my view, there are really 5 reasons that companies sell sulfate-free shampoos.  Only one of these has to do with concern for the consumer.  None of these have anything to do with product performance. Irritation There is no doubt about it, for almost everyone sulfates can be irritating to skin and scalp. In fact, when we do chemical irritation tests the positive irritation control is a solution of Sodium Lauryl Sulfate. This ...
Source: thebeautybrains.com - Category: Consumer Health News Authors: Tags: Cosmetic Formulations Natural cosmetics hair products shampoo sulfate free Source Type: blogs