Message Guide for Zika Communication: Jamaica

U.S. Agency for International Development. 08/2017 This 53-page guide, published by the USAID-funded Health Communication Capacity Collaborative (HC3), aims to identify priority audiences and objectives for Zika communication at this point in Jamaica ' s Zika response, and establish compelling positioning statements, outline key messages, and suggest communication approaches and activities for each audience. It supports country efforts to ensure that messages are technically accurate, consistent across communication channels, and responsive to the specific gaps identified in the situation analysis. (PDF)
Source: Disaster Lit: Resource Guide for Disaster Medicine and Public Health - Category: International Medicine & Public Health Authors: Source Type: news