Stop Waiting For Us, We're Already Waiting On You

Before the 2016 ePharma Summit even started, and throughout the past three days, I have been most excited about one particular session. Lo and behold, that session was slated for the very last session of the conference before closing remarks. Keeping me on my toes, ePharma!The last session topic is: "2025: Where Will We Be?" Speakers include: Burt Kann from Healthgrades, Mary Ann Belliveau from Twitter, Stefani Klaskow from Google, and Justin Weigold from Facebook. Talk about speaking to this digital communications and social media nerd's heart.Talking about the future of healthcare and digital is almost comical. We aren't looking at the future necessarily (I mean, we should), but it's more about the future being now. We have to stop waiting for the future to begin. Stop saying: "In the future, we will..." No. What will you do today? Right now.The landscape is fundamentally changing, and not just in healthcare. We're digital, folks. Without the iPhone, we wouldn't have Twitter, and Facebook, and Uber, and so on. In healthcare, physicians are utilizing digital for records, for appointment scheduling, for patient portals. For me, the patient portal is a huge advantage in my overall health maintenance: I message back and forth with my providers, I see my lab results and radiology results far sooner than the physician office calls me, and more.Regardless, even Mary Ann Belliveau agrees we have a long place to go. She stated in her session: "I haven't been to this conference in a ...
Source: ePharma Summit - Category: Pharmaceuticals Tags: #ePharma16 chronic disease chronic illness disruption Engaged Patients epatients ePharma Summit 2016 Facebook Google Healthcare invisible illness Social Media Twitter Source Type: blogs