Nudging healthy food choices: a field experiment at the train station

Conclusions:
Repositioning healthy foods is a simple, effective and well-accepted nudge to increase healthy purchases. Moreover, disclosing its purpose does not impact on effectiveness.

Source: Journal of Public Health - June 5, 2016 Category: Health Management Authors: Kroese, F. M., Marchiori, D. R., de Ridder, D. T. D. Tags: Interventions (preventative) (online only) Source Type: research