Consumer Perceptions of the Healthfulness of ‘Ultra-Processed’ Food Products: A Cross-Sectional Study in Vermont

Recent research increasingly associates ultra-processed food (UPF) consumption with a range of diet-related diseases, leading to discussions of interventions for reducing UPF consumption. However, little is known regarding consumer perceptions of UPF, including the degree to which consumers prioritize nutrient content relative to degree of processing when evaluating a food's overall healthfulness.
Source: Journal of Nutrition Education and Behavior - Category: Nutrition Authors: Source Type: research