WhatsApp-propriate? Exploring “WhatsApp” as a Tool for Research Among Ghanaian Immigrants in the United States

In this study, we examine the acceptability and feasibility ofWhatsApp as a tool for research among Ghanaian immigrants- a subset of the African immigrant population group. We usedWhatsApp to recruit 40 participants for a qualitative interview about their use of the mobile messaging application. Three distinct themes related to the acceptability and feasibility ofWhatsApp emerged from the interviews: (1) preference for usingWhatsApp as a medium of communication; (2) positive perception ofWhatsApp; and (3) preference for usingWhatsApp for research. The findings indicate that for African immigrants in the US,WhatsApp is a preferred method for recruiting and collecting data. It remains a promising strategy to utilize in future research involving this population.
Source: Journal of Racial and Ethnic Health Disparities - Category: International Medicine & Public Health Source Type: research