A content analysis of outdoor non-alcoholic beverage advertisements in Ghana
Conclusion
This study demonstrates the frequency of outdoor SSB ads within a 4.7 km2 area of Accra, Ghana. Coca-Cola was featured in the majority of ads, and the child-targeted nature of some ads indicates a need to expand the Children’s Food and Beverage Advertising Initiative pledge to reduce child-targeted marketing on a global scale.
Source: BMJ Open - Category: General Medicine Authors: Bragg, M. A., Hardoby, T., Pandit, N. G., Raji, Y. R., Ogedegbe, G. Tags: Open access, Global health Research Source Type: research
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