Quantifying and characterising tobacco content in the most in-demand streamed series in 10 low/middle-income countries in 2019

Conclusion The continued prevalence of positively characterised tobacco content in youth-focused streamed content that is in high demand in LMICs poses a risk as a driver of smoking uptake in youth populations. There is an urgent need to better enforce tobacco advertising, promotion and sponsorship legislation in LMICs, and to update WHO FCTC guidance in line with rapidly evolving media platforms and content that is available internationally.

http://tobaccocontrol.bmj.com/cgi/content/short/33/1/45?rss=1

Source: Tobacco Control - December 13, 2023 Category: Respiratory Medicine Authors: Fitzpatrick, I., Byrne, D., Gilmore, A. B., Hasan, F., Cranwell, J. Tags: Open access Original research Source Type: research