Exploring cyclists' travel behaviour in different attitudinal market segments: case study of Quelimane, Mozambique - Mendiate CJ, Nkurunziza A, Soria-Lara JA, Monzon A.

Distinguishing bicycle market segments is relevant to promote bicycle use, as customised policy strategies can be targeted to each submarket. This paper aims to adopt the attitudinal market segmentation approach to identify potential markets of bicycle com...
Source: SafetyLit - Category: International Medicine & Public Health Tags: Economics of Injury and Safety, PTSD, Injury Outcomes Source Type: news