Why this tech CEO and investor got Ryan Reynolds to film his colonoscopy
Take a tech entrepreneur, throw in actor Ryan Reynolds and a couple of colonoscopies, and you can save lives. At least that ’s the hope of a new organization, named Lead From Behind, that launched this week with the help of Reynolds and fellow actor Rob McElhenney.
Raleigh, N.C.-based entrepreneur Brooks Bell helped make it happen, alongside the Colorectal Cancer Alliance.
“I had a kind of vision that I wanted to have some national awareness for colon cancer prevention, to establish colon…
Source: bizjournals.com Health Care:Pharmaceuticals headlines - Category: Pharmaceuticals Authors: Lauren Ohnesorge Source Type: news
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