The effects of direct-to-consumer-advertising on mental illness beliefs and stigma - Brown SA.

Despite widespread use, little is known about how video direct-to-consumer-advertising (DTCA) influences beliefs about or stigma towards mental illness. The purpose of this study was to examine the effects of a medication advertisement on beliefs and stigm...
Source: SafetyLit - Category: Global & Universal Tags: Media, Marketing, and Internet Issues Source Type: news