Volume 19, Issue 1 < /a > , Page 10-22, March 2016. < br/ > Purpose – There is an integral link between theory and measurement suggesting that validation of measures should be the first stage of theory testing. The purpose of this paper is to validate the factorial validity of needs and expectations (NAE) featur..."> Volume 19, Issue 1 < /a > , Page 10-22, March 2016. < br/ > Purpose – There is an integral link between theory and measurement suggesting that validation of measures should be the first stage of theory testing. The purpose of this paper is to validate the factorial validity of needs and expectations (NAE) featur..." /> Volume 19, Issue 1 < /a > , Page 10-22, March 2016. < br/ > Purpose – There is an integral link between theory and measurement suggesting that validation of measures should be the first stage of theory testing. The purpose of this paper is to validate the factorial validity of needs and expectations (NAE) featur..." />