Executive Committee Minutes, April 19. 2016

Participants, Peter Elias, Nancy Finn John Grohol, John Hoben, Danny Sands Mark Reifsteck, Peggy Zuckerman Minutes: Approved Update of Strategic Initiatives Membership Mark Reifsteck Member Recruitment The membership team is sending out a letter by May 1 to all members asking them to solicit one other person to become a member and stating the benefits of SPM membership. We discussed whether to create incentives to encourage members to bring in other new members and how we will track referrals from members who are successful in signing up new members, using a member referral form. From the Linked In social network we have identified 1,770 individuals who have signed up for the SPM group.  Of those, 1500 are not members of SPM.   The membership team will be setting up a schedule to send frequent messages to recruit members from this pool of individuals who are interested in participatory medicine.We also have 2,204 likes. on our public Facebook page and will do a similar campaign to get them to join the Society. The membership team is also going back to solicit individuals who were members of the Society and who have dropped out. Member Retention The membership team is developing a strategy to help get members involved in the organization, and is working on rewriting our value proposition to that end. We discussed the question of raising membership fees and setting up a tiered dues structure?  No decisions were made. External Communication, Danny Sands Dave and Eric are wor...
Source: Society for Participatory Medicine - Category: Journals (General) Authors: Tags: Executive Minutes News Source Type: news