Pharmaceutical bodies welcome uniform marketing code

"We welcome the UCPMP. It is a balanced order that ensures that there is a healthy and ethical engagement between the pharmaceutical industry and medical professionals," Indian Drug Manufacturers' Association (IDMA) national president Viranchi Shah said. "It also brings clarity in the domain and has been updated as per current industry practices. The IDMA has always been in favour of ethical marketing practices for its members."
Source: The Economic Times Healthcare and Biotech News - Category: Pharmaceuticals Source Type: news