Weird Science: Mutant Lab Rats Tout ‘Best Coffee’ From Growing Brand Goodboybob

A couple of research scientists are big fans of a fast-growing coffee brand called Goodboybob, but they'd like to put some data behind their opinions. In a new campaign from independent agency Erich & Kallman, the colleagues test their "best coffee" hypothesis with a bizarre control group. Three…#goodboybob #erichkallman

Source: Reuters: Health - January 17, 2024 Category: Consumer Health News Source Type: news