Alienware wants to make endemic esports brand partnerships cool again

Esports organizations have spent years trying to evolve away from endemic brand partners in favor of blue-chip, non-endemic sponsors. But as sponsorships in the space grow fewer and farther between, endemics are becoming more attractive partners for esports teams large and small — and brands are…#fazeclan #gfuelandsteelseries #doordash #mcdonalds #bmw #chrissaylor #alienware #delltechnologies #teamliquid #clg
Source: Reuters: Health - Category: Consumer Health News Source Type: news