Why direct-to-consumer darlings such as Casper, Allbirds and Peloton are now struggling

The direct-to-consumer boom is coming to an end. A once-bustling group of companies, backed by billions in venture capital funding, saw a record year for IPOs in 2021. Now, three years later, most of those direct-to-consumer, or DTC, companies still struggle with profitability. "It's that…#dtc #globaldata #neilsaunders #allbirds #warbyparker #rentrunway #thredup #smiledirectclub #blueapron #wondergroup
Source: Reuters: Health - Category: Consumer Health News Source Type: news