If a firm ’s mission mantra includes words like ‘trust’, be alarmed: just look at Fujitsu’s

The idea that every business needs a messianic mission statement took hold in the 1970s, to “humanise” faceless global corporations. The management guru Peter Drucker was a prime mover of the idea. A good mission statement, Drucker said, should be “short enough to fit on a T-shirt”. Its message…#peterdrucker #drucker #enron #lehmanbrothers #purduepharma #oxycontin #fujitsu #horizon #postoffice #powerpoints
Source: Reuters: Health - Category: Consumer Health News Source Type: news
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