Thinking About Using English Ads In Spanish-Language Media? Think Twice

Over the past few months, several industry colleagues have asked me the same question: Should our clients air English-language creative work in Spanish-language media outlets? Before I share my perspective, it is important to mention that historically most Spanish-language media companies have not…#spanish #hispanics #hispanic #nonhispanic #nonhispanics #roi

Source: Reuters: Health - August 22, 2023 Category: Consumer Health News Source Type: news