Dave Portnoy buys back Barstool Sports for just $1, while Penn Entertainment spends $1.5 billion on an ESPN partnership called the ' white whale ' of sports …

Penn Entertainment is trading one sports media brand as a betting partner for one with an even bigger name—ESPN—that it hopes will give a huge upgrade its gambling business. The casino company will pay ESPN $1.5 billion to license its brand name for its sports betting operation over the next 10…#pennentertainment #espn #johnholden #fortune #barstoolsports #daveportnoy #barstool #hollywoodreporter #disney #magickingdoms
Source: Reuters: Health - Category: Consumer Health News Source Type: news