Featured Health IT Job: Marketing Specialist

We like to regularly feature a healthcare IT job that might be of interest to readers. Today, we’re featuring the Marketing Specialist position that was recently posted on Healthcare IT Central. This position was posted by Med Tech Solutions (MTS) and is a remote position. Here’s a description of the position: MTS is growing! We are currently seeking a Marketing Specialist to join our team. We are looking for a motivated marketing professional with a proven background running account-based marketing and B2B lead nurturing campaigns for healthcare or technology companies on a national scale. This is an exciting opportunity to join a growing tech company where the ideal candidate will have significant impact on our continued growth. The Marketing Specialist reports to the Director of Marketing. Responsibilities/Details include Execute, and optimize a data-driven ABM strategy to achieve marketing goals Develop and deploy multi-channel ABM campaigns, including crafting strategy, and creating customized nurture campaigns Apply an experimentation mindset to ABM campaigns to drive, test, learn, and optimize Iterate and optimize campaigns based on data and analysis of ABM campaigns and tactics Develop lead nurture campaigns to foster middle of funnel leads Test and iterate nurture campaigns to see improved results Work with the marketing team and subject matter experts to create content in support of the nurture campaigns Collaborate with the marketing team to generate ...
Source: EMR and HIPAA - Category: Information Technology Authors: Tags: Career and Jobs Healthcare IT Health IT Jobs Healthcare IT Jobs Job Seekers Marketing Jobs Marketing Specialist Med Tech Solutions MTS Remote Jobs Source Type: blogs