A qualitative evaluation of a Nudgeathon event for the co-design of sexual health campaign images targeting overseas-born men who have sex with men

Julien Tran, Ivo Vlaev, Daniel Read, Kelly Ann Schmidtke, Eric P. F. Chow, David Lee, James Tapa, Jason J. Ong We evaluated a 4-h online Nudgeathon aimed to co-design a digital advertisement campaign for HIV pre-exposure prophylaxis (PrEP) among overseas-born men who have sex with men. All interviewees were satisfied with the end-product they co-designed with their group, which proved to be as productive in co-designing solutions as past Nudgeathons conducted in person, lasting 1–2 days. Online co-design workshops can be a fast and efficient option for developing potential solutions to sensitive issues, such as PrEP.
Source: Sexual Health - Category: Sexual Medicine Authors: Source Type: research