Fragmented media landscape changes what clients expect from PR agencies

Nowadays, there’s a lot being asked of public relations agencies. The root cause: clients expect more than just press coverage, according to PR pros. In response, some agencies are expanding their services beyond earned media in an effort to keep up with client demand and maintain a competitive…#tiktok #davidparkinson #methodcommunications #method #meta #overstockcom #digidayresearch #slingstones #eringrant #slingstoneus

Source: Reuters: Health - March 13, 2023 Category: Consumer Health News Source Type: news