No more clumpy lipgloss: How TikTok ' s ' deinfluencing ' trend became a marketing tactic

Just a few weeks ago, Lauren Rutherglen's 10,000 TikTok followers would have expected advice on what beauty products to buy. But as she rummaged through the creamy Glossier eyeshadows, Ilia serums and Charlotte Tilbury liquid bronzers in her drawer, the Calgary-based content creator was reminded…#laurenrutherglen #tiktok #charlottetilbury #calgary #cbcnews #playdoh #tiktokers #kimkardashian #jesshunichen #hunichen

Source: Reuters: Health - February 26, 2023 Category: Consumer Health News Source Type: news