Sony PlayStation retains EssenceMediacom as global media agency

Sony’s PlayStation retained the agency that is soon to become GroupM’s EssenceMediacom as its global media agency of record following a review that kicked off in May. Search consultancy R3 managed the global review for the gaming console brand's media business, in which most of the major holding…#essenceandmediacom #omnicom #dentsu #playstation #essencemediacom #sony #carat
Source: Reuters: Health - Category: Consumer Health News Source Type: news
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