The PSP Masterclass webinar: Watch the recording
Nagore Fernandez, Ashfield’s Head of Patient Solutions for EUCAN and Anna Baker, a Consultant in Health Psychology working closely with Ashfield, joined an eyeforpharma panel debate: ‘How Health... The post The PSP Masterclass webinar: Watch the recording appeared first on Ashfield Healthcare. (Source: Ashfield Healthcare News)
Source: Ashfield Healthcare News - May 15, 2018 Category: Pharmaceuticals Authors: Ashfield Source Type: news

#ThisNurse: Ashfield celebrates International Nurses Day 2018
We’re incredibly proud of their expertise, dedication and genuine passion. To celebrate our nurses, and International Nurses Day, we reached out to our nurses across the world to... The post #ThisNurse: Ashfield celebrates International Nurses Day 2018 appeared first on Ashfield Healthcare. (Source: Ashfield Healthcare News)
Source: Ashfield Healthcare News - May 9, 2018 Category: Pharmaceuticals Authors: Ashfield Source Type: news

Communiqu é Awards: Judging the best in pharma
Taking place on Thursday 28 June, the Communiqué Awards celebrate exceptional work carried out within the healthcare communications industry across the globe. Industry experts and leaders from agencies, pharma, professional services and regulators come together to identify and recognise exceptional work from across the industry. Along with the new category Andrew will be judging, the awards will also see the addition of another new and exciting category – Excellence in Integrated Non-Promotional Communications – alongside refreshed criteria for other categories. “It’s an exciting time to...
Source: Ashfield Healthcare News - May 3, 2018 Category: Pharmaceuticals Authors: Daniel Goodwin Tags: Ashfield Source Type: news

Walking the patient centric talk: Anita Osborn talks to PharmaTimes
Here’s an excerpt from the original publication – click here to view the full article. The empowered patient is on the rise. The internet is a goldmine of health information,... The post Walking the patient centric talk: Anita Osborn talks to PharmaTimes appeared first on Ashfield Healthcare. (Source: Ashfield Healthcare News)
Source: Ashfield Healthcare News - May 2, 2018 Category: Pharmaceuticals Authors: Ashfield Source Type: news

Patient Engagement and Experience Conference, 16-17 May
The conference brings together HCPs, patients, payers, government, pharma and industry under one roof to focus on patients’ engagement and experience of their treatment to improve the real-world use of medicines. Speaking at the conference   John Maughan, Head of Products for S3 Connected Health and Nagore Fernandez, Head of Patient Solutions for EUCAN at Ashfield will be co-presenting at 2:40pm on Day 1 of the conference. They will discuss how to deliver a personal and connected experience across human and digital interactions, applying behavioural science at scale, and using data to be agile, responsive and s...
Source: Ashfield Healthcare News - May 1, 2018 Category: Pharmaceuticals Authors: Jane Neale Tags: Ashfield Source Type: news

Stephanie Tortell and Andrew Binns discuss Healthcare Hackathons with PM360
Here’s an excerpt from the original publication – click here to view the full article. The beauty of hackathons is they bring together people with a whole range of skill... The post Stephanie Tortell and Andrew Binns discuss Healthcare Hackathons with PM360 appeared first on Ashfield Healthcare. (Source: Ashfield Healthcare News)
Source: Ashfield Healthcare News - April 30, 2018 Category: Pharmaceuticals Authors: Ashfield Source Type: news

A day in the life of a Patient Service Team member
The Patient Service Team is a novel commercial model, where we deliver valuable services to customers, including nurses and prescribers, on behalf of our pharma client. In contrast... The post A day in the life of a Patient Service Team member appeared first on Ashfield Healthcare. (Source: Ashfield Healthcare News)
Source: Ashfield Healthcare News - April 25, 2018 Category: Pharmaceuticals Authors: Ashfield Source Type: news

But it works in the field! Download our guidebook on recruiting the right contact centre talent
Contact centres have been popular in retail and financial sectors for decades, but are still relatively new within the pharmaceutical industry. Why? Although the idea of transferring the... The post But it works in the field! Download our guidebook on recruiting the right contact centre talent appeared first on Ashfield Healthcare. (Source: Ashfield Healthcare News)
Source: Ashfield Healthcare News - April 24, 2018 Category: Pharmaceuticals Authors: Ashfield Source Type: news

Ashfield Ireland hosts Contact Centre launch event
Following a welcome breakfast, the meeting included a tour of our new facilities, an overview of the 8 most popular contact centre services for pharma brands and a live e-detailing demonstration by our nurses and sales representatives. We were pleased to welcome attendees from a number of companies including Consilient, Solvotrin, GSK, Ferring, Lundbeck, Concordia, Sanofi, Menarini, AstraZeneca, Tillotts and Pfizer. The meeting was kicked off by our Managing Director in Ireland, Eoin McAtamney, who explained how Ashfield continues to evolve to stay ahead of the curve – we have a constant drive to innovate and invest...
Source: Ashfield Healthcare News - April 24, 2018 Category: Pharmaceuticals Authors: Mark Cocking Tags: Ashfield Source Type: news

Jo Shields announced as Recruitment Business Manager for Ashfield Ireland
Jo has been a key member of the Ireland team since joining us in 2008, and her new role reflects her commitment and passion for finding the highest quality candidates for our clients. Eoin McAtamney, Managing Director of Ashfield Ireland, commented: “People are key to any businesses success, and Joanne’s new role will help ensure we continue to recruit the best people on behalf of our clients. Ashfield has provided recruitment services for a number of years, and we now offer a more thorough and defined proposition of direct headcount recruitment across all areas of pharmaceutical business. Perhaps more importan...
Source: Ashfield Healthcare News - April 17, 2018 Category: Pharmaceuticals Authors: Mark Cocking Tags: Ashfield Source Type: news

Interview with an Ashfield Clinical Psychologist: How does health psychology help change patients ’ lives?
For example, a patient may see the medication as a constant reminder of their condition or believe that, if they skip a few doses, the treatment will still... The post Interview with an Ashfield Clinical Psychologist: How does health psychology help change patients’ lives? appeared first on Ashfield Healthcare. (Source: Ashfield Healthcare News)
Source: Ashfield Healthcare News - April 17, 2018 Category: Pharmaceuticals Authors: Ashfield Source Type: news

Allegro welcomes second intake of aspiring medical writers to fast-track training programme
Following Allegro’s first intake of 15 recruits in January, 13 new Associate Medical Writers will now begin their 12-month development programme. At the end of the programme, recruits will join one of Ashfield’s agency teams in the UK as a Medical Writer. Ashfield aims to train up to 80 writers a year through Allegro, offering aspiring writers the opportunity to kick-start their career with a global leader in healthcare communications. Neil Marmont, Allegro’s Programme Director, said: “The 15 Associate Medical Writers who joined Allegro in January have all successfully completed the eight-week train...
Source: Ashfield Healthcare News - April 17, 2018 Category: Pharmaceuticals Authors: Daniel Goodwin Tags: Ashfield Source Type: news

Ashfield joins the eyeforpharma webinar: The PSP Masterclass
Today, getting patient support programmes (PSPs) right can mean the difference between success or failure for your product. As we dedicate ourselves to finding new patient value, we increasingly need our PSPs to be designed as smartly as the medicines they were inspired by. That’s why we’re excited to announce a new webinar, demonstrating how a sound understanding of health psychology can ensure the patient’s perspective is baked in from the outset – ensuring adherence to both the programme and the medicine is inherent. A mixture of pharma experts, behavioural experts and dedicated Ashfield programm...
Source: Ashfield Healthcare News - April 10, 2018 Category: Pharmaceuticals Authors: Jane Neale Tags: Ashfield Source Type: news

World Health Day 2018: How does your role support access to healthcare?
The World Health Organisation states that although some countries have already made significant progress towards universal health coverage (UHC), World Health Day remind us of the need for... The post World Health Day 2018: How does your role support access to healthcare? appeared first on Ashfield Healthcare. (Source: Ashfield Healthcare News)
Source: Ashfield Healthcare News - April 7, 2018 Category: Pharmaceuticals Authors: Ashfield Source Type: news

Putting the patient first
Have you put a plan in place that addresses how they are being impacted, not just physically, but socially and emotionally when they are taking the medication? Supporting... The post Putting the patient first appeared first on Ashfield Healthcare. (Source: Ashfield Healthcare News)
Source: Ashfield Healthcare News - March 28, 2018 Category: Pharmaceuticals Authors: Nagore Fernandez Source Type: news

Ashfield reports back from the Orphan Drugs for Rare Diseases Summit
The event was well attended by healthcare experts and industry leaders, all keen to share learnings and experiences in the field of rare diseases. Through a series of presentations, the event explored the challenges of rare diseases from different perspectives including: High science and clinical development Commericalisation Patient support and communication Regulatory Some of the presentations focused on specific rare diseases whilst others explored broader themes. Highlights included: ‘Developing therapies for monogenic neurodegenerative disorders’ presented by Dr. Rajeev Sivasankaran Head – Ra...
Source: Ashfield Healthcare News - March 27, 2018 Category: Pharmaceuticals Authors: Jane Neale Tags: Ashfield Source Type: news

A coffee with Zuchaela Smylie, 2018 joint-winner of the Pf Award for Best Newcomer
Zuchaela, a huge congratulations on winning Best Newcomer at this year’s awards – can you tell me a little more about your role? Absolutely, I work in one... The post A coffee with Zuchaela Smylie, 2018 joint-winner of the Pf Award for Best Newcomer appeared first on Ashfield Healthcare. (Source: Ashfield Healthcare News)
Source: Ashfield Healthcare News - March 27, 2018 Category: Pharmaceuticals Authors: Ashfield Source Type: news

An insight into ProcureCon 2018
ProcureCon is a unique event that invites senior procurement professionals from the pharma industry to participate in over 40 learning sessions over 3 days.  Despite a very busy agenda... The post An insight into ProcureCon 2018 appeared first on Ashfield Healthcare. (Source: Ashfield Healthcare News)
Source: Ashfield Healthcare News - March 21, 2018 Category: Pharmaceuticals Authors: Ashfield Source Type: news

Allegro: compose your own story
Learn more about the first 8 weeks of the Allegro programme from Katie Buxton, Associate Medical Writer, part of the first intake of aspiring writers to undertake this... The post Allegro: compose your own story appeared first on Ashfield Healthcare. (Source: Ashfield Healthcare News)
Source: Ashfield Healthcare News - March 21, 2018 Category: Pharmaceuticals Authors: Ashfield Healthcare Communications Source Type: news

Head of Exhibits, Matt Foreman, speaks with Exhibition News
“I picked up a number of experiences working in the automotive and also the finance industry, which I find is quite valuable for me to be able to cross-fertilise some of the ideas. The learning you can pick up from different sectors I think has been of great value, although working in pharmaceuticals is obviously the most restrictive of those. “Pharma is restricted by a particular code around what you can and can’t do. Once upon a time you used to be a lot freer; you used to be able to have games, you used to be able to give away items, but for a number of years now you haven’t been able to do that....
Source: Ashfield Healthcare News - March 20, 2018 Category: Pharmaceuticals Authors: Sarah Gledhill Tags: Ashfield Source Type: news

Ashfield ’ s highlights from eyeforpharma Barcelona 2018
2018’s Barcelona Summit consisted of panel discussions from healthcare experts, talks from industry leaders and workshops from a range of organisations. As global sponsors, Ashfield was delighted to attend, meet with our pharma clients and deliver a Healthcare Communications workshop focusing on our new Humanise approach. Day 1 began with a speech by Paul Simms, Chairman of eyeforpharma who opened with “Commercial and medical roles can no longer rely on R&D to be the primary innovator”. The rest of the day consisted of talks around making the future personal, the importance of innovation and the ...
Source: Ashfield Healthcare News - March 16, 2018 Category: Pharmaceuticals Authors: Alanna Simpkin Tags: Ashfield Source Type: news

If attendance at scientific meetings is a primary source of medical education, is physician learning inhibited by regulatory barriers?
As a follow-on from the international healthcare events specialist’s 2016 study – The Future Of Meetings – Andrew Moore (Head Of Technology & Compliance) and Lee-Anne Penn (Client Relationship Director) will compare and contrast the perceptions of healthcare professionals (HCPs) across a wide variety of speciality areas, diving deeper into the on-going evolution of the medical meetings landscape. “We’ve looked at the individual component factors of why HCPs attend events to better understand their motivations and desires,” explains Andrew Moore. “This has helped us really defin...
Source: Ashfield Healthcare News - March 16, 2018 Category: Pharmaceuticals Authors: Sarah Gledhill Tags: Ashfield Source Type: news

CMIC Ashfield hosts open seminar, “Exploring the next generation of multichannel strategy”
Over 100 people attended the event held at the Tokyo Conference Centre Shinagawa, including two journalists and three guest speakers. The event was opened by our New Channel Business Division Director, Hironori Komaki, discussing Ashfield’s Multichannel Solutions in the Global Market. During the event, three guest speakers, Kenji Obama from AbbVie, Motoyasu Ohno from CareNet and Masao Okazaki from Pfizer discussed current innovations in the industry. Kenji Obama, General Manager of AbbVie: “How to implement multichannel strategy in the HCV sector” Motoyasu Ohno, CEO of CareNet: “Digital channe...
Source: Ashfield Healthcare News - March 13, 2018 Category: Pharmaceuticals Authors: Jane Neale Tags: Ashfield Source Type: news

Ashfield wins Best Newcomer at the Pf Awards 2018
Zuchaela was chosen as the worthy winner following a vigorous assessment process, in which all candidates have to prove their skill and expertise to a panel of judges, across a challenging set of criteria. Zuchaela commented on her well-deserved win: “It feels absolutely amazing to have won this award and to be recognised so early in the role. I’ve really enjoyed being part of the Ashfield team over the past year, and believe this win is a reflection of the fantastic training and support I have received since joining the team. I love my job, and the role I play in improving patient lives. This win has been a re...
Source: Ashfield Healthcare News - March 9, 2018 Category: Pharmaceuticals Authors: Mark Cocking Tags: Ashfield Source Type: news

Ashfield Nordic AB ’ s Recruitment Department is growing
Nedan hittar du texten på svenska. Consulting and recruitment services in Life Sciences are Ashfield Nordic’s largest business units. In recent years, Ashfield´s growth has been very positive. To continue meeting our customer needs by matching the strongest talents to respective positions, we continue to build the recruitment department with specialist expertise in recruitment, staffing and leadership.   Martin Lindgren, Recruitment Manager previously held a position as Business Development & Recruitment Manager, Nordics at Ashfield. Martin has 16 years of experience in Life Sciences,...
Source: Ashfield Healthcare News - March 8, 2018 Category: Pharmaceuticals Authors: Alanna Simpkin Tags: Ashfield Source Type: news

Ashfield are global sponsors at eyeforpharma Barcelona 2018
eyeforpharma Barcelona 2018 is Europe’s largest commercial pharma meeting of 1,200+ industry leaders focused on commercial innovation, engagement strategy, patient centricity and stakeholder collaboration. Will you be attending eyeforpharma in Barcelona this year? If so come join Ashfield on the second day 14 March at their workshop: The power to transform your strategic communications: how humanising really gets results. The workshop will consist of looking at communications strategy and how we have developed it with our new approach HUMANISE. Attendees will get the chance to discuss how to ide...
Source: Ashfield Healthcare News - March 7, 2018 Category: Pharmaceuticals Authors: Alanna Simpkin Tags: Ashfield Source Type: news

Ashfield are global sponsors at eye4pharma Barcelona 2018
eyeforpharma Barcelona 2018 is Europe’s largest commercial pharma meeting of 1,200+ industry leaders focused on commercial innovation, engagement strategy, patient centricity and stakeholder collaboration. Will you be attending eyeforpharma in Barcelona this year? If so come join Ashfield on the second day 14 March at their workshop: The power to transform your strategic communications: how humanising really gets results. The workshop will consist of looking at communications strategy and how we have developed it with our new approach HUMANISE. Attendees will get the chance to discuss how to ide...
Source: Ashfield Healthcare News - March 7, 2018 Category: Pharmaceuticals Authors: Alanna Simpkin Tags: Ashfield Source Type: news

Ashfield are gold sponsors of the 2018 Pf Awards
Ashfield has celebrated four award wins over the last two years. At the 2017 ceremony, Kathy Wadhams walked away with the Clinical Nursing Award and Neil Lawton retained our e-Representative of the Year Award for a second year running. This year we have candidates in the following categories: Best Newcomer Emerging Talent e-Representative Award Nurse Advisor Primary Care Specialist Regional Manager Colin Watson, Managing Director of Ashfield Commercial and Clinical UK, commented: “The Pf Awards are always a fantastic opportunity for high-achieving individuals to be recognised by the industry. I am thrilled again to...
Source: Ashfield Healthcare News - March 5, 2018 Category: Pharmaceuticals Authors: Mark Cocking Tags: Ashfield Source Type: news

Dan Walker speaks to C & IT about being an A-List alumni
How did you end up on the A-List in 2014? It was a surprise to me that I was put forward. The board didn’t mention it so I didn’t know until C&IT made the announcement. It was a nice surprise. I’ve always had a level of flexibility in my approach to work. I’ve always thought I’ll try my hand at most things and I’m happy operating outside my comfort zone. That’s got me into a few sticky situations but it’s also got me into a range of different jobs and exposed me to working with different people. And in doing so, I think that raises your profile. Did it help you make indus...
Source: Ashfield Healthcare News - February 28, 2018 Category: Pharmaceuticals Authors: Sarah Gledhill Tags: Ashfield Source Type: news

We are sponsoring ProcureCon Pharma 2018
We will be joining more than 200 senior professionals from world leading pharma businesses over 3 days of interactive sessions on making better outsourcing decisions. For more information on the event, please visit the website.  If you’re attending, we are also exhibiting at the event so come and visit us at booth 1 in the main hall, or if you have any questions for us before hand, get in touch here. We look forward to seeing you there! The post We are sponsoring ProcureCon Pharma 2018 appeared first on Ashfield Healthcare. (Source: Ashfield Healthcare News)
Source: Ashfield Healthcare News - February 27, 2018 Category: Pharmaceuticals Authors: Alanna Simpkin Tags: Ashfield Source Type: news

It is evident that meeting face-to-face is still highly valued in the digital age
We are pleased to announce that we have today released a 2018 follow-up study to our 2016 ‘Future Of Meetings’ white paper. The Science Of Healthcare Professional Meetings compares and contrasts the perceptions of healthcare professionals (HCPs) across a wide variety of speciality areas, and dives deeper into the ongoing evolution of the medical meetings landscape. By looking at the individual component factors of why HCPs attend events, we have been able to utilise the data to better understand the motivations and desires of HCPS, while also building a strategy for successful meetings in the future. “Com...
Source: Ashfield Healthcare News - February 23, 2018 Category: Pharmaceuticals Authors: Stephanie Gross Tags: Ashfield Source Type: news

Ashfield ’s patient support programme for UCB is commended as one of the ‘best ideas’ of 2017
The programme provides people living with Parkinson’s disease with support from nurses via the telephone. Ashfield’s highly qualifid  nurses via the telephone. Ashfield’s highly qualified nurses talk to patients to help resolve their worries and discuss diet, exercise and therapy.  The nurses also track adherence to therapy so that they can alert the HCP if required. Parkinson’s disease is a neurodegenerative disorder which chronically and progressively affects the nervous system. It is categorised by the loss, or degeneration of neurones in the brain, which can lead to a lack of dopamine,...
Source: Ashfield Healthcare News - February 22, 2018 Category: Pharmaceuticals Authors: Alanna Simpkin Tags: Ashfield Source Type: news

Ashfield launches new commercial model to improve ROI
In response to global market trend, The Ashfield Solution is an agile, multi-channel engagement model underpinned by a field analytics engine. The proprietary solution addresses the challenges of pharmaceutical companies needing to maintain or improve return on investment (ROI). Utilising the AshfieldGuide, a sales analytics and planning platform, it provides a more efficient, impactful and agile sales model with the capability to flex resources in ‘real-time’ in reaction to market events. The transformational new model helps pharmaceutical companies optimise their investment in light of margin pressure, l...
Source: Ashfield Healthcare News - February 21, 2018 Category: Pharmaceuticals Authors: Alanna Simpkin Tags: Ashfield Source Type: news

Ashfield to present at the Orphan Drugs for Rare Diseases Summit
On the first day of the conference at 11am, Nagore Fernandez, Head of Patient Services for EUCAN and Matt Brierley, VP Medical and Scientific Services will be delivering a presentation: From infancy to adulthood: a new generation of challenges for rare disease communities. Join us for this session on: Enabling timely, successful patient diagnosis Addressing evolving informational and emotional needs Delivering practical, patient-centric, multichannel support Nurturing collaborative care from joined-up HCPs Demonstrating value to payers For our valued clients and contacts we’re able to offer a significant ...
Source: Ashfield Healthcare News - February 19, 2018 Category: Pharmaceuticals Authors: Jane Neale Tags: Ashfield Source Type: news

Ashfield U.S. hires two senior executives for new Medical Affairs business unit
The new Medical Affairs business unit will combine Ashfield’s existing Medical Information, Pharmacovigilance and Medical Science Liaison services. The unit is being established as part of Ashfield’s five-year growth plan to provide its clients leading services across the entire healthcare value chain by investing in people, technology and infrastructure. Amy’s role will be focused on raising awareness of Ashfield’s Medical Affairs capabilities and executing the flexible and scalable programs clients require. She will be located in the Fort Washington, PA corporate headquarters of Ashfield U.S. &nb...
Source: Ashfield Healthcare News - February 13, 2018 Category: Pharmaceuticals Authors: Alanna Simpkin Tags: Ashfield Source Type: news

Ashfield Ireland to host Contact Centre launch event on 7 March
Contact centres provide an innovative, cost-effective way to increase sales and drive brand awareness. With contact centres and state-of-the-art facilities in 11 countries, Ashfield is delighted to launch these responsive and multichannel services in Ireland. To celebrate the launch, Ashfield is inviting pharma clients to a breakfast meeting covering: Tour of our new facilities The 8 most popular contact centre services for pharma brands What does great look like? The meeting also features Guest Speaker, Bernard Jackman, Head Coach Welsh Dragons, former Irish Rugby International and Heineken Cup winner. Eoin M...
Source: Ashfield Healthcare News - February 7, 2018 Category: Pharmaceuticals Authors: Jane Neale Tags: Ashfield Source Type: news

Ashfield appoints new President of Ashfield Healthcare Communications
Doug brings a wealth of global healthcare communications agency experience to Ashfield, having spent 18 years working with Havas Health and eight years as Global CEO. During this time, he doubled the footprint to 60 offices in 50 countries. Jez Moulding, COO of UDG Healthcare plc and Executive Vice President of Ashfield, said: “We are delighted to welcome Doug to Ashfield and UDG Healthcare. His phenomenal experience in leading the Havas Health agency network globally is extremely valuable to us as we continue to grow our Healthcare Communications business. Doug brings vast healthcare technology, digital, data and an...
Source: Ashfield Healthcare News - February 6, 2018 Category: Pharmaceuticals Authors: Daniel Goodwin Tags: Ashfield Source Type: news

Ashfield Meetings & Events announces Dan Walker as Head Of Live Events and adds essential roles to growing business
Having been a key member of Ashfield and its sister brand SPARK THINKING since joining the company in 2008, Dan transitions to the new role from his previous position as Head Of Content. Dan, who is now responsible for a team of Content Producers and Production Managers, commented: “My role, along with the team, is to take a brief, understand the business strategy and translate these into clear event objectives and engaging environments. We advance ideas which support the structure of an event, and develop these according to scope and creative route. We’ll consider audience engagement strategies, innovation and...
Source: Ashfield Healthcare News - January 19, 2018 Category: Pharmaceuticals Authors: Sarah Gledhill Tags: Ashfield Source Type: news

Ashfield are shortlisted for a PM Award
Ashfield Digital & Creative, alongside our colleagues at Watermeadow Medical and our clients at Edwards Lifesciences, are thrilled to announce that we have been shortlisted for a PM Society Award in the Primary Care Campaign category for ‘Listen to the Heart’. A campaign focused on the lifesaving opportunity available to GPs through the early identification of aortic stenosis. Speaking about the collaboration, which led to this campaign, Ashfield Digital & Creative Senior Vice-President Andrew Binns said, “This entry demonstrates the impact that can be achieved when strategic insights and cre...
Source: Ashfield Healthcare News - January 18, 2018 Category: Pharmaceuticals Authors: Daniel Goodwin Tags: Ashfield Source Type: news

Young talent visits Ashfield For The miniLab
The miniLab provided children with the unique opportunity to spend an entire day at their parent, auntie or uncle’s workplace, learning about the agency and the event industry in a highly interactive, fun and educational way. The day was designed to provide the children, who ranged from 3 to 12 years of age, with a taste of the work that busy event organisers undertake in addition to an exciting opportunity to plan their own event. The children began their day with an introduction to the agency before commencing activities including name badge-making, an informal ‘getting to know you’ session and an offic...
Source: Ashfield Healthcare News - January 8, 2018 Category: Pharmaceuticals Authors: Sarah Gledhill Tags: Ashfield Source Type: news

Young Talent Visit Ashfield For The miniLab
The miniLab provided children with the unique opportunity to spend an entire day at their parent’s, auntie’s or uncle’s workplace, learning about the agency and the event industry in a highly interactive, fun and educational way. The day was designed to provide the children, who ranged from 3-12 years of age, a taste of the work busy event organisers undertake in addition to an exciting opportunity to plan their own event. The children began their day with an introduction to the agency before commencing activities including name-badge making, an informal ‘getting to know you’ session and an of...
Source: Ashfield Healthcare News - January 8, 2018 Category: Pharmaceuticals Authors: Sarah Gledhill Tags: Ashfield Source Type: news

Ashfield Healthcare Communications commences medical writing training programme
The 12-month, accelerated-learning programme offers Associate Medical Writers the opportunity to receive training and develop their career with a global leader in healthcare communications. Ashfield aims to train up to 80 writers a year through the Allegro programme. The first intake sees 15 new recruits begin their training, with further intakes in April, June and September, continuing on an annual basis. At the end of the 12-month programme, recruits will join one of Ashfield’s agency teams in the UK as a Medical Writer. Neil Marmont, Allegro’s Programme Director, said: “This is a new and exciting appro...
Source: Ashfield Healthcare News - January 8, 2018 Category: Pharmaceuticals Authors: Alanna Simpkin Tags: Ashfield Source Type: news

Ashfield Meetings & Events reunite with Sheffield Hallam University for module moderation
Last month, a group of students from the university visited Ashfield Meetings & Events’ headquarters in Ashby De La Zouch, to gain an understanding of the pressures of competing for new business in the events industry. During the visit, Ashfield provided the students with a fictitious, yet realistic, event brief to respond to, worth 60% of the module. Last week, the students presented their responses back to senior members of staff from Ashfield, showing that they had considered the various elements involved in organising a full service event. The responses to the brief which the groups created varied in size, an...
Source: Ashfield Healthcare News - December 22, 2017 Category: Pharmaceuticals Authors: Sarah Gledhill Tags: Ashfield Source Type: news

Employee of the Year awards – Commercial and Clinical UK
A note from Colin Watson, Managing Director of Ashfield Commercial and Clinical UK: “Throughout 2017 everyone has contributed to the successes we’ve had and as always there have been some outstanding contributions by individuals and teams throughout the UK business. It is always hugely rewarding to recognise these achievements with our three “Employee of the Year Award” winners. In third place this year we have Layla Hornbuckle who works within our training department. Over the last year she has gone above and beyond in providing support and training to all of our new employees – as well as in...
Source: Ashfield Healthcare News - December 20, 2017 Category: Pharmaceuticals Authors: Mark Cocking Tags: Ashfield Source Type: news

Ashfield employees exceed expectations for the second year running with their annual Spirit of Giving campaign
We’ve made it to the end of another successful #AshfieldSpiritOfGiving initiative and once again smashed our global target of collecting 10,000 items across our global reach. Ashfield Cares food donations so far #AshfieldSpiritOfGiving We came together from across the globe and flew past our target of 10,000 items gathering an incredible 15,952 tins, jars, packets and cans. Lizzie Craig, Divisional Brand and Communications Manager at Ashfield who coordinated the project commented; “Once again I...
Source: Ashfield Healthcare News - December 19, 2017 Category: Pharmaceuticals Authors: Daniel Goodwin Tags: Ashfield Source Type: news

2017 – A year of achievements
We had another brilliant year and are really proud of what our colleagues accomplished!   The post 2017 – A year of achievements appeared first on Ashfield Healthcare. (Source: Ashfield Healthcare News)
Source: Ashfield Healthcare News - December 14, 2017 Category: Pharmaceuticals Authors: Daniel Goodwin Tags: Ashfield Source Type: news

Ashfield contributes to a new book, on Key Account Management
‘Malcolm McDonald on Key Account Management’ is a collection of wisdom and insight into key account management, which features a section on the future of KAM by Karen Bell, Director of Business Development at Ashfield. Written by Professor Malcolm McDonald and Beth Rogers, who have over 20 years’ experience each in researching, teaching and consulting on key account management, the book features inputs from several industry leaders from across the globe – including our very own Karen Bell. To mark Karen’s contribution, we will be giving away copies of the book to three lucky winners. Enter our...
Source: Ashfield Healthcare News - December 12, 2017 Category: Pharmaceuticals Authors: Mark Cocking Tags: Ashfield Source Type: news

Ashfield get back into the Spirit of Giving for 2017
In partnership with our global charitable initiative Ashfield Cares, and following the great success of 2016’s event, office committees are running a “Spirit of Giving” campaign from the 4-15 December. As a business we have pledged to donate 10,000 tins, cans and store-cupboard staples to local foodbanks across the world to help families as much as possible at a particularly vulnerable time of year. You can find out how we are getting on by checking the totalizer below and follow our story on social media at #AshfieldSpiritofGiving! Ashfield Cares food donations so far ...
Source: Ashfield Healthcare News - December 4, 2017 Category: Pharmaceuticals Authors: Daniel Goodwin Tags: Ashfield Source Type: news

Ashfield Digital & Creative ’s Andrew Binns appointed Vice Chair for the North West by the Chartered Institute of Marketing
With over 15 years in strategic marketing Andrew has established himself as an influential presence in marketing throughout a number of sectors including FCMG, sport, hospitality and most recently the pharmaceutical industry, where he takes the role of Senior Vice President for our Ashfield Digital & Creative agency. Andrew’s recent appointment by the CIM to Vice Chair for the North West, with responsibility for Senior Marketers, enables him to continue his work in assisting to develop both the talent and the marketing and communications sector in the North West. This news was recently shared by CIM with Diane Ea...
Source: Ashfield Healthcare News - December 1, 2017 Category: Pharmaceuticals Authors: Alanna Simpkin Tags: Ashfield Source Type: news

Ashfield Digital & Creative ’s Andrew Binns appointed Fellow of the Chartered Institute of Marketing
Since joining the team at Ashfield Digital & Creative as Senior Vice-President 3 years ago, Andrew has proved himself to be an influential presence within the agency. He has encouraged the team to push the boundaries in pharmaceutical and healthcare marketing communications – daring them to think differently, and instilling in his team the ambition to aim higher and strive for better results for our clients. He is an advocate of the need to understand the audience, identify the behavioural change required, then, and only then, define the appropriate tactics to achieve this. Andrew’s opinions in marketing ar...
Source: Ashfield Healthcare News - November 27, 2017 Category: Pharmaceuticals Authors: Alanna Simpkin Tags: Ashfield Source Type: news