What do parents think of using informational videos to support recruitment for parenting trials? A qualitative study

ConclusionsInformational videos are acceptable to parents; however, co-production or participant/patient involvement in the development of such videos is recommended. Informational videos may not increase recruitment but have the potential for improving retention. Key design recommendations are to ensure a ‘professional’ look to the video, to supplement videos with paper-based information, to keep the length to<  3 min, and for the ‘talking head’ part to feature a key member of the study team.
Source: Trials - Category: Research Source Type: clinical trials