Modulation of preference for abstract stimuli following competence-based social status primes.

Modulation of preference for abstract stimuli following competence-based social status primes. Exp Brain Res. 2019 Dec 12;: Authors: Boukarras S, Era V, Aglioti SM, Candidi M Abstract In the present study, we measured whether competence-related high and low social status attributed to two unknown individuals affects participants' implicit reactivity to abstract stimuli associated to the identity of the same individuals. During a status-inducing procedure, participants were asked to play an interactive game with two (fake) players coded as high vs low status based on their game competence. Before and after the game, a modified version of the Affective Misattribution Procedure (AMP) was administered in which the players' faces were used as primes. The evaluation target, as is typical to AMP, was a Chinese ideogram. There were two different presentation timings for the prime image: 75 ms and 17 ms. After the status-inducing procedure, the evaluation targets preceded by the high-status prime (i.e. best player's face) were rated as more pleasant than those preceded by the low-status prime (i.e. worst player's face). This effect was only found, however, for the 75 ms lasting prime. Moreover, explicit ratings of the primes showed that the high-status player was rated as more intelligent, competent and dominant than the low status one. These results indicate that implicit preference and explicit evaluation of unacquainted individuals are ...
Source: Experimental Brain Research - Category: Neuroscience Authors: Tags: Exp Brain Res Source Type: research