The " Amazoning " of Health Care; What Exactly Does This Mean?

A recent blog note raised the topic of the"Amazoning" of healthcare (see:The ‘Amazoning’ of Healthcare Will Bring Challenges and Opportunities for Health Plans). In the article, the term"Amazoning" was defined in the following way:At a recent healthcare conference I attended, it sure sounded like it. I heard healthcare professionals using “Amazoning” as a verb referring to therapid delivery of products and services, relentless focus on customer experience and cost optimization, and threat to various industries like retail, computing and entertainment.There is no question that Big Tech companies like Amazon, Google, and Apple are aggressively pursuing healthcare projects (see, for example:What Are the Consequences of Big Tech Entering the Healthcare Market?;Big Tech Is Knocking on Hospital Doors; It's All About the Data;Healthcare Will Contribute a Sizable Portion of Future Earnings for Apple). The key question with regard to Amazon and its competitors is what component of healthcare is most appealing to them for business ventures. I feel certain that they are not interested in competing in the area of inpatient care. Health systems already have invested huge amount of money in infrastructure. The field is also too regulated and health systems lag considerably in their expertise and foresight in IT deployment. Moreover, Big Tech companies have had little difficulty incentivizing large health systems to share their clinical data with them (...
Source: Lab Soft News - Category: Laboratory Medicine Authors: Tags: Clinical Lab Testing Diagnostics Health Wearable Healthcare Information Technology Hospital Financial Medical Consumerism Point-of-Care Testing Population Health Test Kits and Home Testing Source Type: blogs