Google Said to Be Seeking Data and B-to-B Relationships with Fitbit Purchase

I have been blogging recently about the rationale for the recent Google purchase of Fitbit (see:Google to acquire Fitbit, valuing the smartwatch maker at about $2.1 billion). At first glance, it's somewhat unusual because Google is primarily known for software and not hardware. On the other hand, the huge wellness and fitness market is an attractive target. A recent article speculated on the"real reason" for the purchase (see:The Real Reason Google Is Buying Fitbit) and below is an excerpt from the article:Google already has plenty of hardware and software chops. What else does it get out of the Fitbit deal?The most obvious potential lure is the health data of millions of Fitbit customers. Fitbit devices have been tracking wearers ’ health metrics for over a decade, cataloging behaviors like steps taken, calories burned and exercises performed. That’s just the kind of thing Google, fundamentally an advertising company, needs to further build out its profile of, well, you.Advertisers already take educated guesses at your health status, with apps like period trackers sharing your info with Facebook and others....What else, then, does Fitbit have that ’s attractive to Google?....Through its health-focusedVerily subsidy, Google has been working on cardiovascular health, diabetes and more, but it hasn ’t been publicly pushing healthcare as a business proposition. Fitbit, however, has been doing exactly that....Gartner senior analyst Alan ...
Source: Lab Soft News - Category: Laboratory Medicine Authors: Tags: Cost of Healthcare Diagnostics Health Wearable Healthcare Information Technology Healthcare Innovations Healthcare Insurance Hospital Financial Medical Consumerism Medical Research Point-of-Care Testing Preventive Medicine Test Kits Source Type: blogs

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Honey with tea, toast, apples and oatmeal – that all sounds normal and delicious. Honey on wounds, though? It may sound a little out of the ordinary, but honey has actually helped wounds heal for thousands of years. While there are plenty of advanced healing tools available today, honey's antibacterial properties and unique pH balance still make it a helpful treatment for certain wounds. Here's what to know about using honey for healing wounds: Honey has powerful healing properties. The type of honey Wound-care professionals typically use medical-grade honey for healing chronic wounds, although Manuka ...
Source: Advanced Tissue - Category: Dermatology Authors: Tags: Wound healing Wound care products Source Type: news
Visceral fat is also known as belly fat and is found inside your abdominal cavity. Carrying too much visceral fat is extremely harmful for one's health. It's linked to a higher risk of type 2 diabetes, insulin resistance, heart disease and even certain cancers. A popular diet which has gained much notoriety could be key in helping you lose your visceral fat.
Source: Daily Express - Health - Category: Consumer Health News Source Type: news
A 71-year-old Jehovah ’s witness woman with a past medical history significant for diabetes mellitus, hypertension, breast cancer, aortic stenosis, and coronary artery disease underwent three-vessel coronary artery bypass graft (CABG) and surgical aortic valve replacement (SAVR) with a 19 mm Sorin Mitroflow (Sorin Grou p, CO, USA) (True internal diameter 15.4 mm). Severe patient prosthesis mismatch (PPM) (EOAi: 0.30 cm2/m2) was diagnosed shortly after surgery with post-operative mean gradients of 40 mmHg by echocardiography.
Source: Journal of Cardiovascular Computed Tomography - Category: Radiology Authors: Tags: Case report Source Type: research
Publication date: Available online 18 July 2020Source: Canadian Journal of DiabetesAuthor(s): Richard E. Gilbert, Lauren Caldwell, Paraish S. Misra, Kin Chan, Kevin D. Burns, Jeffrey L. Wrana, Darren A. Yuen
Source: Canadian Journal of Diabetes - Category: Endocrinology Source Type: research
ConclusionsWe did not find enough reliable evidence to find out whether a tax on the fat content of foods resulted in people eating less fat, or less saturated fat.We did not find any evidence about how a tax on the fat content of foods affected obesity or overweight.The results of our review will change when further evidence becomes available.Discussing the findings of this review, lead author Stefan Lhachimi said, “A tax on saturated fats could be in principle a good approach to reduce the consumption of so-called junk foods, a group of food products which is fiendishly tricky to define in legal terms. By taxing a ...
Source: Cochrane News and Events - Category: Information Technology Authors: Source Type: news
This report provides an overview of information that was presented and the subsequent guided discussions. PMID: 32857831 [PubMed - as supplied by publisher]
Source: Radiation Research - Category: Physics Authors: Tags: Radiat Res Source Type: research
Authors: Berlanga-Acosta J, Camacho-Rodríguez H, Mendoza-Marí Y, Falcón-Cama V, García-Ojalvo A, Herrera-Martínez L, Guillén-Nieto G Abstract Lower-extremity diabetic ulcers are responsible for 80% of annual worldwide nontraumatic amputations. Epidermal growth factor (EGF) reduction is one of the molecular pillars of diabetic ulcer chronicity, thus EGF administration may be considered a type of replacement therapy. Topical EGF ad-ministration to improve and speed wound healing began in 1989 on burn patients as part of an acute-healing therapy. Further clinical studies based...
Source: MEDICC Review - Category: International Medicine & Public Health Tags: MEDICC Rev Source Type: research
Publication date: Available online 15 August 2020Source: BurnsAuthor(s): Walid Kamal Abdelbasset, Shereen H. Elsayed, Gopal Nambi, Sayed A. Tantawy, Dalia M. Kamel, Marwa M Eid, Samah A. Moawd, Saud F. Alsubaie
Source: Burns - Category: Dermatology Source Type: research
Publication date: Available online 5 August 2020Source: BurnsAuthor(s): Jason Diab, Justine O’Hara, Miranda Pye, Christine Parker, Peter K.M. Maitz, Andrea Issler-Fisher
Source: Burns - Category: Dermatology Source Type: research
By HANS DUVEFELT, MD Now that we are seeing patients via telemedicine or even getting reimbursed for handling their issues over the phone, our existing healthcare institutions are more and more starting to look like shopping malls.  They were once traffic magnets, so large that they created new developments far away from where people lived or worked and big and complex enough that going there became an all day affair for many people.  What this pandemic has brought us is a shift in our view of where you have to be in order to get things done. If you can earn your wage remotely and still buy things online...
Source: The Health Care Blog - Category: Consumer Health News Authors: Tags: COVID-19 Medical Practice Source Type: blogs
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