Keeping Drug Advertising Honest and Balanced

Drug companies spend $25 billion a year in the U.S. promoting prescription medications, including a growing amount spent of direct-to-consumer advertising. Thomas Abrams, director of FDA’s Office of Prescription Drug Promotions (OPDP), discusses what his staff does to monitor for truth and balance.

Source: FDA Consumer Updates - June 5, 2013 Category: Consumer Health News Source Type: news