Electronic medical record –based cohort selection and direct-to-patient, targeted recruitment: early efficacy and lessons learned

ConclusionsSM guided by EMR-based cohort selection is a promising approach to identify and enroll research participants. Efforts to increase the number of active SM users and response rate should be implemented to enhance the effectiveness of this recruitment strategy.
Source: Journal of the American Medical Informatics Association - Category: Information Technology Source Type: research

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