On carrots and mobs: the transnational diffusion of a collective ethical consumption tactic - Nassauer A, Vasi IB.

This study explores the global diffusion of a new ethical consumption tactic named carrotmob. We trace the spread of carrotmobs from the US across six continents and compare cases of successful and unsuccessful national diffusion. We argue that the heterog...
Source: SafetyLit - Category: International Medicine & Public Health Tags: Egress, Escape, Evacuation, Crowds Source Type: news