Recruiting Primary Care Practices for Research: Reflections and Reminders

Conclusions: When undertaking a pragmatic clinical trial requiring substantial practice change in a PBRN setting across a large number of practices, it is important that PBRN leaders develop a comprehensive strategy to identify and engage a broad group of stakeholders within each practice, understand their needs and priorities around research, and design and implement a structured communications strategy to maintain engagement throughout every phase of the project.
Source: Journal of the American Board of Family Medicine - Category: Primary Care Authors: Tags: Special Communication Source Type: research