Who Stole the Giant Inflatable Colon?

The University of Kansas Cancer Center is asking for the public's help to crack the case of a stolen colon. Well, a stolen inflatable colon, that is.  The 150-pound, 10-foot-long inflatable colon was taken from the back of a pickup truck last week and is worth $4,000. Naturally, the missing colon has been the butt of many jokes, and #StolenColon has been trending on Twitter, but to the staff at the Cancer Center, the theft is no laughing matter. The inflatable colon is used to help teach people about colon cancer. The organization ships the colon to run/walk events across the Midwest for participants to see and learn about the progression of colon cancer and other bowel diseases, like Crohn's.  “Colorectal cancer screening is the most powerful weapon we have against colorectal cancer,” John Ashcraft, a surgical oncologist at The University of Kansas Cancer Center said in a press release. “Colon cancer is a tough subject for many to talk about and the giant, 150-pound, ten-foot-long inflatable colon is a great conversation starter.” Perhaps something good can come out of the incident, however. For one thing, the stolen colon has attracted so much media and social media attention over the past few days that the story has inadvertently helped to raise colorectal cancer awareness in and of itself. Also, the Colon Cancer Coalition, part of...
Source: MDDI - Category: Medical Devices Authors: Tags: Business Source Type: news