Personalizing Personalized Medicine

What is personalization? Its making things for the individual. This is seen all the time online. If you visit Amazon ' s website and search for toothpicks, you will start seeing ads for toothpicks popping up all the time. Until you search for something else.... Amazon ' s site is responding to your needs by reminding you about your recent search - meeting your needs.Personalizing personalized medicine means not doing the same thing over and over again, and taking into account patient ' s individual needs. However, we talk about personalized medicine and then discuss starting mammogram screening for all women at age 40. Where is the personalized part of that? Its just changing the requirement for insurance companies. And no mention of who pays for the additional screenings.Take this opinion for example, from Dr Montijo onClinical Advisor:" I am often concerned about articles summarizing screening mammography data. Without fail, organizations that materially benefit most from performing mammography conclude and advocate more frequent and earlier screening mammography. Organizations composed of primary care or with minimal material benefit conclude that a more conservative screening program and more personalization, such as shared decision making, has the greatest net benefit. The cost alone, from the most aggressive screening design to the most conservative design, is in the billions of dollars. No tradeoff analysis of alternative uses of such cost is entertained. "Again, just ...
Source: Caroline's Breast Cancer Blog - Category: Cancer & Oncology Tags: breast cancer cancer diagnosis mammogram personalized medicine Source Type: blogs