Creative marketing or deceptive advertising?

Dr. Ad employs a variety of advertising methods to grow his practice. Two years ago, he ran an ad that said prolonged use of his $1,000/tube facial cream would negate a need for a facelift. Now he is facing a complaint by a patient who bought 20 tubes and saw no improvement over the course of a year. Dr. Ad claims that his marketing was harmless and no different than most other ads. Is he in trouble?
Source: Dermatology Times - Category: Dermatology Source Type: news

Related Links:

Forsyth Plastic Surgery is expanding its aesthetic center at the Maplewood Avenue complex in Winston-Salem.   The 7,800-square-foot, $2.5 million building at 2901 Maplewood Ave. is designed by West and Stem Architects in Winston-Salem and will be built by Winston-Salem-based Landmark Construction. The project is being financed through American National Bank and Trust.  “The new facility will allow us to add more state-of-the-art treatment rooms and services, while offering expanded aesthetic opportunities,”…
Source: Health Care:Biotechnology headlines - Category: Biotechnology Authors: Source Type: news
Facelift techniques have evolved over the years, and modifications will continue into the future in pursuit of producing the best long-lasting aesthetic results.
Source: ENTtoday - TRIO Best Practices - Category: ENT & OMF Authors: Tags: Facial Plastic/Reconstructive TRIO Best Practices facelifts outcomes patient care Source Type: research
Facial plast Surg DOI: 10.1055/s-0038-1666872As the incidence of rhytidectomy and cochlear implantation increases, so does the likelihood that an individual patient will undergo both procedures over their lifetime. This is particularly relevant as the US population not only ages but ages well. The purpose of this paper is to describe cochlear implants and to characterize pre-, intra-, and postoperative considerations of rhytidectomy in patients with cochlear implants. A thorough understanding of the relevant anatomy and physiology is crucial to the avoidance of potentially serious complications in patients with cochlear im...
Source: Facial Plastic Surgery - Category: Cosmetic Surgery Authors: Tags: Rapid Communication Source Type: research
This article aimed to explore the ability of individual facelift techniques to improve facial symmetry and reset youthful eye in Asian people, while a new method, called the grid method, was tried to evaluate the improvement in facial symmetry. Methods: The authors conducted a review of 58 consecutive facelifts, which were all performed by a single surgeon between April 2009 and December 2016 following institutional review board approval. Among them, 21 patients underwent lower eyelid blepharoplasty. The original frontal photograph of each patient was evaluated by the grid method. Five independent plastic surgeons revie...
Source: Ophthalmic Plastic and Reconstructive Surgery - Category: Opthalmology Tags: Original Investigations Source Type: research
Objectives: The purpose of this article was to propose a V-shaped minimal facelift incision (FLI) and analyze its efficacy for improving the esthetic outcomes of parotid gland tumors. Methods: A prospective, nonrandomized study was performed. Forty-six patients with category I benign parotid tumors as to Quer classification (3 cm or less and located superficially and/or peripherally in the gland) were enrolled. The 46 patients who underwent dissection of parotid gland tumors were divided into 2 groups: minimal FLI (group 1) and modified Blair incision (MBI, group 2). The modified minimal FLI was performed via V-shap...
Source: Journal of Craniofacial Surgery - Category: Surgery Tags: Technical Strategies Source Type: research
[Guardian] When 27-year-old Modupe Ozolua introduced her plastic surgery company, Body Enhancement in 2001, in Nigeria, she promised that her introduced business held the secret to a youthful appearance with offerings of plastic surgeries, facelift, Botox, tummy tuck, breast augmentation, laser liposuction among others. Despite the criticism from members of the public, her expensive service attracted the bourgeoisie of the society. Among the bourgeoisie who embraced this new method is the self-confessed liposuction d
Source: AllAfrica News: Health and Medicine - Category: African Health Source Type: news
London facialist Daiva Kamysova, who has treated the likes of Lady Amelia Windsor, has revealed how she performs her £150 'Yoga Facelift', which Meghan Markle is a fan of.
Source: the Mail online | Health - Category: Consumer Health News Source Type: news
As a specialty center for Essure reversal, our office staff are frequently asked “Does health insurance pay for Essure reversal?” Essure was first approved in 2001. At first, not many women opted to have the Essure procedure. Very few Essure procedures were performed. After the Bayer Health Care Corporation acquired Essure in 2013, more aggressive marketing of Essure occurred, more doctors began offering Essure, and more women opted to use Essure for permanent birth control (sterilization). It has been estimated that over 750,000 women world-wide have had Essure. The actual numbers of women who have Essure inse...
Source: Tubal Reversal Blog - Category: Reproduction Medicine Authors: Tags: Essure reversal Source Type: blogs
This report describes a severe PG reaction to an elective cosmetic facelift, which is believed to be the second reported case of PG after facelift surgery. A second case after otoplasty surgery is described.
Source: Journal of Oral and Maxillofacial Surgery - Category: ENT & OMF Authors: Tags: Craniomaxillofacial deformities/sleep disorders/cosmetic surgery Source Type: research
Pyoderma gangranosum (PG) is an uncommon autoimmune, neutrophilic, ulcerative skin condition of uncertain etiology, believed to result from a dysregulation of the immune system. Although this entity is well recognized by dermatologists, other specialties are less familiar with diagnosis and treatment. This paper reports a severe PG reaction to an elective cosmetic facelift which is believed to be the second reported case of PG after facelift surgery. A second case is reported after otoplasty surgery.
Source: Journal of Oral and Maxillofacial Surgery - Category: ENT & OMF Authors: Tags: Case Report Source Type: research
More News: Advertising | Dermatology | Marketing | Plastic Surgery | Rhytidectomy (face lift) | Skin