Six Pharma Innovations Marketers Should Be Aware Of

It seems that since the start of this Century, technology has advanced faster than the speed of light. In this fast paced world of technology, healthcare innovations seem to be taking the lead. There is no telling where the next ten years will lead to but one thing is for sure, a lot of change is coming. Businesses and governments around the world are working to bring new healthcare innovations into the world in a quick and efficient manner. These disruptive technological innovations will not only decrease healthcare cost but they will also improve the quality of healthcare delivery. These advancements will have a huge impact on the pharmaceutical world affecting both research and development. As a marketer in the field of pharma, it is essential to be aware of the newest innovations in healthcare and to know how it will impact pharma.Here are six pharma innovations that marketers should be aware of:Precision MedicinePrecision medicine is an approach in pharmacy that takes into consideration variables how different factors affect individuals differently. For example, when it comes to treatment of disease or preventative approaches, precision medicine takes into account the genetic make up of an individual, their environment and their lifestyle. Though precision medicine is currently being practiced for blood transfusions, researchers hope to go far with this approach and involve precision medicine in day-to-day healthcare.mHealth SensorsmHealth is a generic term that is used ...
Source: ePharma Summit - Category: Pharmaceuticals Tags: 3d printing artificial intelligence Digital Health eHealth ehealth apps ePharma med tech medical marketing mhealth mhealth sensors nanotechnology Pharma Innovation precision medicine virtual reality Source Type: blogs