ACR 2016 Moreton Lecture: How Radiology and Patient Care Intersect

Washington, DC — In today’s value-based health care delivery system, radiology professionals must learn to merge evidence-based medical practice with ideal patient experience. Influential patient advocate Andy DeLaO will offer ways to add value to a patient’s medical experience in his May 17 Moreton Lecture at ACR 2016 — The Crossroads of Radiology®. DeLaO, better known as @CancerGeek in social media circles, has an extensive background in health care, cancer services, business development, marketing and health care experience design. “During the Moreton Lecture, ACR 2016 attendees will gain practical tips to help them define the ideal patient experience, deliver value to the doctor-patient relationship and generate more time to spend with patients,” said Timothy L. Swan, MD, FACR, vice speaker of the American College of Radiology Council. “This lecture is another necessary resource to help shape the national health care shift and promote the vital role that radiology serves in valued-based, collaborative systems,” he added. Currently, DeLaO is the marketing manager in global molecular imaging and computed tomography services for a major health care firm. He spent three years leading a national oncology team focused on having conversations with customers and collaborating to improve patient care and access. He has worked with patient communities to develop and build two new hospitals and six new cancer centers and to reno...
Source: American College of Radiology - Category: Radiology Source Type: news